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Adult Diapers Market

Global Adult Diapers Market is expected to foresee significant growth during the forecast period. Asia-Pacific to witness the highest growth

Global Adult Diapers Market is expected to reach the market valuation of USD XX million by 2027 expanding at a reasonable CAGR of XX% during the forecast period (2021-2028) from USD XX million in 2020. Adult diapers are a necessity for adults with various medical conditions such as incontinence, mobility impairment, severe diarrhea, or dementia. These are made by superabsorbent polymers that are primarily used to absorb bodily wastes and liquids.

The adult diapers market is witnessing an uptick because of the wide adoption of these diapers for purposes other than medical and the rise in GDP that signifies the increased standard of living. For instance, as per the World Bank, GDP per capita worldwide increased from US$ 10,249 in 2015 to US$11,433 in 2019. Also, in 2021, Luxembourg has the fastest-growing economy with 5.86% and is the top country in GDP per capita (US$125,923) amongst the 10 richest economies. Consequently, consumers in the developed and developing countries where per capita income is witnessing a rise are spending more on adult incontinence products. Also, a rise in awareness coupled with the availability of advanced smart diapers is gaining traction among consumers with high per capita incomes.

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Furthermore, the rising health concerns among the geriatric population coupled with the need to maintain proper hygiene is another significant reason propelling the growth of the adult diapers market. For instance, according to the United Nations population division, the total population in 2020 was 7,794,799 thousand. Also, 9.3% of the population was aged 65+ in the same year and is projected to reach 22.6% by 2100. In addition to this, the demand for adult diapers is also driven by the fact that these diapers offer an innovative way for effectively managing problems of incontinence which in turn is contributing to the growth of the adult diapers market all over the world.

However, some of the major restraints in the market include lack of awareness, social stigmas and skin rashes associated with the excessive use of adult diapers are impeding the growth of this market globally.

Based on types, the market is divided into pant type, pad type, tape type, and others. The pant type segment dominated the adult diapers market and grabbed XX% market share in 2020. This segment will witness a considerable CAGR of XX% during the forecast period (2021-2027F) owing to the several advantages offered by these types of diapers over other types. One of the advantages of pant types is they provide protection from leakage for longer hours and prevents any skin irritations. However, the pad-type diapers are also expected to register a considerable CAGR of XX% during the forecast period.

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Based on distribution channels, the global adult diapers market is segmented into online and offline. The online segment occupied the largest share and is expected to grow at a CAGR of XX% during the forecast period 2021-2027. The segment generated revenue of US$ XX million in 2020 owing to the increasing number of internet users, growing social media users, and key promotional and marketing initiatives on social media platforms. For instance, in 2020, 1.3 million new users joined social media every day and 54% of social browsers use social media to research products.

Additionally, the report provides detailed report also provides insights of global adult diapers market according to the regions such as North America (United States, Canada, and the Rest of North America), Europe (Germany, France, Italy, Spain, United Kingdom, and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, and Rest of APAC), Rest of World has been conducted. Asia-Pacific dominated the market and generated revenue of USD xx billion in 2020 owing to the growing geriatric population and rising volume of diapers used by adults in the countries such as China, India, Japan, etc. For instance, the consumption of adult diapers in China increased from 1.73 billion units to 3.68 billion units between 2015 and 2018. At the same time, Europe is also identified as a potential market offering significant growth opportunities for several startups and other major players in the field of global adult diapers.

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Procter & Gamble, Unicharm Corporation, First-Quality Enterprises, Kimberly-Clark Corporation, Attends Healthcare Products, Medtronics, Abena UK Ltd., Drylock Technologies, Medline Industries, Ontex International are some of the key players operating in the global adult diapers market. Several M&As along with partnerships have been undertaken by these players to develop adult diapers.

Global Adult Diapers Market Segmentation

Market Insight, by Type

  • Pant Type
  • Pad Type
  • Tape Type
  • Others

Market Insight, by Distribution Channel

  • Online
  • Offline

Market Insight, by Region

  • North America
    • United States
    • Canada
    • Rest of North America
  • Europe
    • France
    • Germany
    • Italy
    • Spain
    • United Kingdom
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • Rest of Asia-Pacific
  • Rest of World

Top Company Profiles

  • Procter & Gamble
  • Unicharm Corporation
  • First-Quality Enterprises
  • Kimberly-Clark Corporation
  • Attends Healthcare Products
  • Medtronics
  • Abena UK Ltd.
  • Drylock Technologies
  • Medline Industries
  • Ontex International

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