Asia Pacific Head-Up Display Market (2019–2025) To Attain Market Value Of Us$ 944.9 Million By 2025, Growing At An Exponential Cagr Of 20.4%
Asia Pacific Head-Up Display Market is anticipated to reach the market valuation of US$ 944.95 million by 2025 expanding at an astonishing CAGR of 20.4% in the course of the forecasted period (2019-2025) from US$ 250.01 million in 2018. Windshield HUD and Combiner HUD are the major product category of the automotive Head-Up display technology. In 2018, windshield HUD dominated the Asia Pacific automotive HUD market and is anticipated to generate a market size of US$ 256.88 million by 2020. On the other hand, combiner HUD segment is anticipated to expand at highest CAGR growth of 22.5% during the analyzed period. Evolving vehicle technology and increasing demand for high-end luxury and mid-sized vehicles are considered to be the key growth drivers for the Asia Pacific automotive HUD market. Moreover, surging adoption of advanced driver assistance system (ADAS) technology due to rising consumer interest and stringent government regulations for safe driving further adds value to the overall market growth. Also, China has expanded significantly in mobile connection technology keeping customer benefits as a priority and accordingly launching advanced technologically equipped vehicles. Car manufacturers provide several applications embedded in the car, which ensures comfort and safety of the driver. This will further increase the adoption of HUD technology in this region.
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The ever-growing interest of consumers towards the safety and comfort owing to the overall increase in disposable income, which have influenced the consumers to spend more on technologically advanced products in their vehicles is further accelerating the demand of the technology in high-end vehicles and SUVs. Based on the technology market is segmented into augmented reality and conventional technologies. Augmented Reality HUD dominated the market in 2018, however, rises in the adoption of conventional technologies in the mid-priced and economic vehicle segment is expected to propel its demand, making it the fastest-growing technology during the forecasted period. Whereas, augmented reality HUD technology is expected to maintain its dominance during the same period. The segment is forecasted to generate a revenue size of US$ 600.26 million by 2025. Augmented reality HUD is smaller and lighter, compared to that of conventional HUD, thus making it easier to be integrated into vehicles. Some of the key players operating in the Augmented Reality HUD market are Continental, Bosh, Nippon Seiki, Visteon Corporation, and Denso Corporation.
For through analysis of the current and ongoing development of automotive Head-up display technology in the Asia-Pacific region browse through https://univdatos.com/report/asia-pacific-automotive-head-up-display-market-3/
OEM’s and Aftermarket sales are the two major channels of sales for the automotive HUD sector analyzed during the study. OEM’s sales channel was the largest market for automotive HUD technology, followed by aftermarket sales channel, which is estimated to witness the highest CAGR growth of 19.5% during the forecasted period 2019-2025. In 2018, North America dominated the OEM sales channel segment market, however, Europe region is expected to become the largest market post-2019. Additionally, HUD technology is rapidly capturing every segment of vehicles manufactured, including luxury vehicles, premium cars and SUVs, among others. Luxury brands such as Audi, BMW, Lexus, land Rover and Mercedes-Benz among others are offering a HUD system as a standard or optional add on feature across their premium vehicles. The growing interest of customers for advance safety features across the premium vehicle segment has forced the Asia Pacific car manufacturers to install smart features including head-up displays in their upcoming model. The premium car segment dominated the adoption of HUD technology for safe and secure riding, followed by Luxury and SUV segments. The luxury car segment is expected to grow at highest CAGR of 22.7% during the forecasted period 2019-2025.
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Additionally, for better investigation and penetration of HUD, the report bifurcates the Asia Pacific HUD market into countries including China, Japan, India, South Korea, Singapore, Malaysia and Rest of Asia-Pacific. In 2018, China dominated the Asia Pacific automotive Head-up display market. Increasing manufacturing of vehicles in countries such as India, Thailand and China paired with increasing demand for safety features in vehicles among Asian consumers would surge such high growth potential for the technology in the Asia-Pacific region. Europe’s automotive HUD market is expected to witness CAGR growth of 26.6% during the analyzed period. Some of the major companies profiled in the Asia Pacific automotive HUD study include Aptiv Plc, AUDI AG, Continental AG, Daimler AG, Denso Corporation, Harman International Industries, Inc., Robert Bosch GmbH, TomTom NV, Visteon Corporation, and Yazaki Corporation. These players consistently aim to focus on product development, new product launch and enhance their existing portfolios to expand their customer base and strengthen their market position through partnerships and collaborations which further offers them growth opportunities for geographic expansion.
Automotive Head-Up Display Market Segmentation
Market Insights, by Product
- Windshield HUD
- Combiner HUD
Market Insights, by Technology
- Conventional HUD
- Augmented Reality HUD
Market Insights, by Sales Channel
Market Insights, by Vehicle Type
- Luxury Cars
- Premium Cars
Market Insights, by Country
- China Automotive Head-Up Display Market
- Japan Automotive Head-Up Display Market
- India Automotive Head-Up Display Market
- South Korea Automotive Head-Up Display Market
- Singapore Automotive Head-Up Display Market
- Australia Automotive Head-Up Display Market
- Rest of APAC Automotive Head-Up Display Market
Top Company Profiles
- Aptiv Plc
- AUDI AG
- Continental AG
- Daimler AG
- Denso Corporation
- Harman International Industries, Inc.
- Robert Bosch GmbH
- TomTom NV
- Visteon Corporation
- Yazaki Corporation