Natural Sweeteners Market is expected to foresee significant growth during the forecast period. North America to witness the highest growth
Global Natural Sweeteners Market is expected to reach the market valuation of USD XX billion by 2027 expanding at a reasonable CAGR of XX% during the forecast period (2021-2027) from USD XX billion in 2020. Natural sweeteners are becoming increasingly popular as a result of rising health concerns about sugar consumption and questions about the safety of some non-nutritive artificial sweeteners.
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The increasing prevalence of obesity among individuals has been the major reason causing shift in preference of consumers towards natural sweeteners. For instance, as per WHO, in 2019, an estimated 38.2 million children under the age of 5 years were overweight or obese. Once considered a high-income country problem, overweight and obesity are now on the rise in low- and middle-income countries, particularly in urban settings. Similarly, in Africa, the number of overweight children under 5 has increased by nearly 24% percent since 2000. Almost half of the children under 5 who were overweight or obese in 2019 lived in Asia.
Furthermore, natural sweeteners are sweeter than sugar and are less calories. Therefore, very small amount of them are sufficient. For instance, Stevia are 50-350 times sweeter than table sugar and has zero calory. Similarly, monk fruit are 250 times sweeter than table sugar and has zero calory.
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The COVID19 has resulted in a profound re-evaluation of the advantages and costs of Natural Sweeteners. The COVID-19 pandemic has caused disruption in supply chain worldwide. This has had a profound impact on Natural Sweeteners. The rising spread of the virus led to strict lockdown restrictions across many countries around the globe. The supply chain and logistics were harmed as a result of the closing of borders across numerous countries. For instance, as per ISM in 2020, there is a 14% increase over the number of 2019 supply chain disruptors which was 3,700. It has resulted in significant disruptions to businesses and economic activities globally and is expected to have a short-term negative impact on the Natural Sweeteners market due to limited or non-availability of raw material transport and disruption in service providers. This aspect led to a decrease in the growth rate of the natural sweeteners market.
The food and beverage industry, on the other hand, was excluded from the lockdown limitations. As a result, there were only minor growth hiccups during the rigorous lockdown period. For instance, the global market for non-alcoholic beverages was valued at $1.03 trillion in 2020, a reduction of roughly $100 billion from 2019.
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Based on type, the market is fragmented into stevia, sorbitol, xylitol, mannitol, erythritol, sweet proteins, and other types. The sorbitol segment dominated the market in 2020 and generated total revenue of USD XX billion. It is anticipated to maintain its dominance during the forecast period owing to its varied functional properties such as helping in maintaining shelf life, appearance, the texture of foods, offering medicinal qualities, and helping in retaining moisture.
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Based on the application, the market is fragmented into bakery products, confectioneries & gums, spreads, beverages, dairy products, frozen desserts, tabletop sweeteners, pharmaceutical products, and others. The confectioneries & gums segment dominated the market in 2020 and generated total revenue of USD XX billion. It is anticipated to maintain its dominance during the forecast period owing to the low in cost, readily available, and easy to use during processing.
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Based on end-users, the market is fragmented into food & beverages, pharmaceutical, direct sales, and others. The food & beverages segment dominated the market in 2020 and generated total revenue of USD XX billion. It is anticipated to maintain its dominance during the forecast period because of the growing demand from end consumers resulting in a shift among manufacturers for the choice of their ingredients in the food & beverage sector.
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Additionally, the report provides detailed initiatives that are being taken in the field of Natural Sweeteners. The market is classified into distinct regions North America (United States, Canada, and the Rest of North America), Europe (Germany, France, Italy, Spain, United Kingdom and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, and Rest of APAC), Rest of World has been conducted. North America dominated the market and generated revenue of USD XX billion in 2020 owing to the increase in the prevalence of obesity and cardiac diseases has led to a surge in demand for natural and low-calorie ingredient-based food products among consumers. For instance, according to the Centre for Disease Control & Prevention (CDC) and from the data provided by National Health and Nutrition Examination Survey, in the US, the prevalence of obesity was 39.8% and affected nearly 93.3 million of the adult population between 2015 and 2016. However, according to the same data, in 2017 and 2018, the prevalence of obesity increased to over 42.5% in the adult population.
Major key players include Ingredion Incorporated, DuPont/ADM Tate & Lyle PL, Cargill, Roquette Frères, FoodChem International Corporation, PureCircle Ltd, MacAndrews & Forbes Holdings Inc (Merisant), Ecogreen Oleochemicals Pvt Ltd., Pyure Brands LLC, Stevia Hub India are some of the prominent players operating in the global Natural Sweeteners market. Several M&A’s along with partnerships have been undertaken by these players to develop Natural Sweeteners.
Global Natural Sweeteners Market Segmentation
Market Insight, by Types
- Sweet proteins
- Other types
Market Insight, by Application
- Bakery products
- Confectioneries & gums
- Dairy products
- Frozen desserts
- Tabletop sweeteners
- Pharmaceutical products
- Other applications
Market Insight, by End-Users
- Food & beverages
- Direct sales
- Other end-use sectors
Market Insight, by Region
- North America
- United States
- Rest of North America
- United Kingdom
- Rest of Europe
- Rest of Asia-Pacific
- Rest of World
Top Company Profiles
- Ingredion Incorporated
- DuPont/ADM Tate & Lyle PL
- Roquette Frères
- FoodChem International Corporation
- PureCircle Ltd
- MacAndrews & Forbes Holdings Inc (Merisant)
- Saganà Association
- Pyure Brands LLC
- Stevia Hub India