Increasing prevalence of diabetic and obese patients across the world will upsurge the Nutrigenomics Market. North America to witness the highest growth
Global Nutrigenomics Market is expected to grow significantly by 2027 expanding at a CAGR during the forecast period (2021-2027). The increasing demand of people towards personalized nutrition and developments in the field of nutrition and diet across the globe is expected to upsurge the demand for nutrigenomics globally. The field of nutrigenomics has rapidly grown worldwide due to the increasing levels of research & developments to prevent cases of cancer, diabetes, cardiovascular diseases, obesity, etc. globally.
Factors driving the nutrigenomics market include technological advancements in proteomics, metabolomics, computation biology, genomics, and bioinformatics paired with the increasing number of diabetic and obese patients across the world. Further, the Growing awareness among people towards personalized nutrition is also anticipated to drive the market. For instance, in April 2019, Nutrigenomix, a global leader in genetic testing for personalized nutrition launched a genetic test for the vegetarian and vegan population that provides the opportunity to customers to pick for plant-based personalized nutrition. The company has developed first of its kind test to offer the world, plant-based diets.
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The Covid-19 pandemic has lead to various challenges across the globe and impacted almost every industry. During the pandemic, it became mandatory to attain and maintain good nutritional status to fight against the virus. This has increased the awareness among people towards personalized nutrition. Also, many key players had launched different testing kits and services to provide consumers specific data about their personalized diet plans. For instance, in June 2020, Nutrigenomix, a worldwide leader in genetic testing for personalized nutrition, launched a 70-gene test for personalized nutrition to assist dietitians in making DNA-based dietary recommendations personalized to specific needs and goals. Further, the targeted nutrition and lifestyle genetic information provided by the test during the Covid-19 has help healthcare professionals and their clients to determine the best dietary approach for optimal health, wellness, and performance according to their unique genetic profile.
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- Based on technique, the market is bifurcated into saliva, buccal swab, blood, and others. The saliva segment ruled the major market and accounted for the maximum share in 2020. This has positively influenced the segment demand in the industry. The healthcare experts collect saliva samples to analyze DNA for genetic variations that affect food and beverage
- Based on application, the market is bifurcated into obesity, cardiovascular disorders, diabetes, anti-aging, cancer research, and others. The obesity segment grabbed the major market in 2020. The increasing obese population is due to the rise in the prevalence of lifestyle and eating habits of the population. Further, nutrigenomics helps in understanding the population on individual gene level and as per the genes, a properly nutritious diet will promote a reduction in obesity.
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Additionally, the report provides detailed initiatives that are being taken in the field of Nutrigenomics. The market is classified into distinct regions North America (United States, Canada, and the Rest of North America), Europe (Germany, UK, France, Italy, Spain, Rest of Europe), Asia-Pacific (China, Japan, India, Australia, and Rest of APAC), and Rest of World. North America constitutes a major market for Nutrigenomics and generated maximum revenue in 2020 owing to the high government funding, robust personal healthcare spending, developed awareness programs, rapid acceptance of new analytical techniques, and the presence of skilled professionals and physicians. Some of the major players operating in the market include Unilever Group, WellGen Inc., DSM, Metagenics Inc., Nutrigenomix Inc., GX Sciences Inc., BASF SE, Cura Integrative Medicine, Danone, Xcode Life, etc. Several M&As along with partnerships have been undertaken by these players to develop nutrigenomics in the market.
Global Nutrigenomics Market Segmentation
Market Insight, by Product
- Reagents & Kits
Market Insight, by Technique
- Buccal Swab
Market Insight, by Application
- Cardiovascular Disorders
- Cancer Research
Market Insight, by Region
- North America Nutrigenomics Market
- United States
- Rest of North America
- Europe Nutrigenomics Market
- Rest of Europe
- Asia-Pacific Nutrigenomics Market
- Rest of Asia-Pacific
- Rest of World Nutrigenomics Market
Top Company Profiles
- Unilever Group
- WellGen Inc.
- Metagenics Inc.
- Nutrigenomix Inc.
- GX Sciences Inc.
- BASF SE
- Cura Integrative Medicine
- Xcode Life