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Tác giả: Md Shahbaz Khan, Senior Research Analyst
5 tháng 12, 2025
The growing demand for health and wellness products, coupled with the rising awareness of magnesium deficiency, is driving the demand for magnesium glycinate. This is fueled by its high bioavailability, making it a preferred choice for those seeking to improve sleep quality, muscle function, and overall well-being, while minimizing digestive discomfort often associated with other magnesium forms.
The dietary supplements sector is expanding rapidly as consumers increasingly prefer natural, effective solutions to support overall health. Magnesium glycinate, due to its gentle, highly absorbable nature, is particularly favored by individuals seeking a well-tolerated magnesium supplement.
Some of the major players operating in the market include Novotech Nutrition, Shijiazhuang Donghua Jinlong Chemical Co., Ltd., Thorne (L Catterton), Life Extension, Jarrow Formulas, Inc. (New Mountain Capital), Solgar Inc. (Nestle), Natural Factors USA, BASF, Chaitanya Agro Biotech Pvt. Ltd., and KAL Vitamins.
North America dominated the global magnesium glycinate market in 2024 and is expected to maintain its leadership throughout the forecast period. The main factors behind this dominance are the rising consumer awareness of magnesium's health benefits, a growing focus on personalized nutrition, and the strong presence of dietary supplement manufacturers and e-commerce platforms in the region.
One key trend in the magnesium glycinate market is the rise of plant-based and organic supplements. As more consumers shift toward plant-based diets and natural health products, magnesium glycinate sourced from sustainable, natural sources is gaining popularity. Consumers are increasingly seeking clean-label, non-GMO, and vegan-certified supplements, which aligns with the growing trend of clean and sustainable nutrition.
According to a new report by UnivDatos, the Magnesium Glycinate Market is expected to reach USD million by 2033, growing at a CAGR of 4.93% during the forecast period (2025-2033F). The demand for magnesium glycinate in the world market is on a continuous increase due to the increasing awareness of its health advantages, as well as the increasing intake in dietary supplements. Magnesium glycinate is a chelated form of magnesium, and it is very bioavailable, so it is a good substitute when one wants to enhance the amount of magnesium in their body without the digestive side effects that other magnesium compounds can cause. With the increasing trend toward the topic of health and wellness globally, the market of magnesium glycinate is growing at a rapid pace, and people seek natural remedies to enhance the functionality of their muscles, the well-being of their bones, and their overall well-being. This demand wave is also strongly linked to the increasing rate of magnesium deficiency, which has been seen to increase the demand for supplements in the developed and emerging markets. Moreover, the increased popularity of personalized nutrition and functional foods that can be adjusted to suit a particular health requirement contributes to the increased magnesium glycinate demand even more. The innovations in the product forms are being experienced in the market with magnesium glycinate presently available in different formats, including powders, capsules, and liquid supplements, and hence can be consumed by a broad segment of the population.
The capsules segment is anticipated to hold the largest market share and continue to lead throughout the forecast period. This is mainly because they are convenient, easy to use, and a perfect dose of these makes them a favorite among consumers. The capsules also have better bioavailability, and magnesium glycinate is efficiently absorbed by the body, which also makes the capsules popular among dietary supplements. The tablet market is equally increasing at a steady pace, owing to its affordable nature and viability in terms of shelf life, thus a popular product for both the consumer and the producer. Moreover, the powders are becoming popular, and this is particularly among those who like having a personalized dosage or individuals who like combining their magnesium supplement with other beverages. Powder formulations are also flexible and versatile, which attracts consumers interested in customized supplements, particularly those who are health-conscious. The development of the segment is also facilitated by the innovations in the range of the offered products, where magnesium glycinate can be offered in other flavors and forms, to meet the needs of a wide range of consumers.
Access sample report (including graphs, charts, and figures): https://univdatos.com/reports/magnesium-glycinate-market?popup=report-enquiry
North America is expected to dominate the global magnesium glycinate market in 2024 and is anticipated to maintain its leadership throughout the forecast period. The main drivers of this dominance are increasing consumer awareness of health and wellness, as well as the high demand for dietary supplements in the region. The availability of well-established pharmaceutical and supplement companies, coupled with the growing health trend in the US and Canada, makes North America the most powerful market. The trend in North America is toward more personalized health and wellness solutions, as consumers increasingly turn to supplements tailored to their own needs. With the constantly rising popularity of personalized nutrition, it is logical to expect that more consumers in North America will consider magnesium glycinate as an addition to their personalized nutrition regimen. With the convenience of online shopping and access to a wide range of magnesium glycinate products, some with novel formulations, the trend in the market is towards consumers in North America buying supplements online. This trend is further strengthened by the emergence of health-conscious online communities and the ease of product comparison, which has helped the market gain the required push in the region.
Market Size, Trends, & Forecast by Revenue | 2025−2033.
Market Dynamics – Leading Trends, Growth Drivers, Restraints, and Investment Opportunities
Market Segmentation – A detailed analysis By Formulation Type, By Magnesium Source, By Application, By Distribution Channel, and By Region/Country
Competitive Landscape – Top Key Vendors and Other Prominent Vendors
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