Global Cat Litter Market is expected to foresee significant growth. North America to lead the growth!

Cat litter is considered as one of the major necessities for a cat owner other than cat food. The factor highly responsible for the growth of cat litter market are increase in population of pet cats along with increase in number of multi-cat households. An increase in posting about cat option on social media websites such as Facebook and Instagram have led to the promotion of sales of cat litter products. The recent tick in production of innovative natural litter which is fragrance and chemical free, biodegradable as well is acting as an opportunity for market growth.

The cat litter market is expected to grow at a steady rate of around 4% during the forecast period (2022-2028). The self-cleaning cat litter helps to maintain the cat’s hygiene, despite the time constraints of the cat’s owner is the key driver for expansion of market.

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On the basis of product type, the market is segmented into clumping and non-clumping. Clumping category segment captures the robust share in the market. Eliminating cat pee and excrement without having to empty the litter box is the key convenience offered by the clumping category which is gaining popularity among large number of consumers. Hence, consumer chooses clumped litter to simplify the process of cleaning cat urine and feces. Moreover, it has ability to bind moisture inside the clump which further helps in expansion of respective category.

On the basis of raw material, the market is categorized into clay and silica. Clay segment held the largest market share. Increase in use of clay in the creation of cat litter products, as it has high absorbency and solid-formation qualities which in turn drives the segment’s expansion. Furthermore, they are less expensive than other materials, making it as a first priority for middle-income and multi-cat homes. Moreover, it’s expanding capability after interaction with liquid or moisture further assisting the market to expand.
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For a better understanding of the market adoption of the cat litter industry, the market is analyzed based on its worldwide presence in the countries such as North America (U.S., Canada, Rest of North America), Europe (Germany, U.K., France, Italy, Spain, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America is expected to hold a significant position due to the increase in number of cat owners in the region. As per the American Pet Products Association’s 2019-2020 survey, 42.7 million households, or 40.0% of the US population, own cats as pets, totaling 94.2 million cats. Furthermore, consumers in the region are willing to spend more on their pets, which is driving the market in the region.

Some of the major players operating in the market include, Mars, Nestle, Church & Dwight Co Inc., The Clorox Company, Dr. Elsey’s, Oil-Dri Corporation of America, Pestell Pet Products, Zolux, Cat Litter Company, Pettex Limited

Global Cat Litter Market Segmentation

Market Insight, by Product Type

• Clumping
• Non-Clumping

Market Insight, by Raw Material

• Clay
  • Silica

Market Insight, by Distribution Channel

• Pet Stores
  • E-commerce
  • Hypermarket
  • Others

Market Insight, by Region

• North America
  • US
  • Canada
  • Rest of North America
• Europe
  • Germany
  • United Kingdom
  • France
  • Italy
  • Spain
  • Rest of Europe
• Asia-Pacific
  • China
  • Japan
  • India
  • Rest of Asia-Pacific
• Rest of the World

Top Company Profiles

• Mars
• Nestle
• Church & Dwight Co Inc.
• The Clorox Company
• Dr. Elsey’s
• Oil-Dri Corporation of America
• Pestell Pet Products
• Zolux
• Cat Litter Company
• Pettex Limited