MENA SVOD MARKET SEEN SOARING 7.93% GROWTH TO REACH USD 5,072.94 MILLION BY 2030, PROJECTS UNIVDATOS MARKET INSIGHTS

Key Highlights of the Report:

• Content Censorship and Regulation: Many countries in the MENA region have specific regulations regarding the content that can be made available on SVOD platforms. Governments may enforce censorship to ensure that content complies with cultural and societal norms. Platforms must adhere to these regulations to operate legally in the region.
• Licensing and Distribution Rights: SVOD platforms must obtain proper licensing and distribution rights for the content they offer to subscribers. This includes securing rights for international content as well as negotiating agreements with local producers. Compliance with licensing agreements ensures legal distribution and protects intellectual property.
• Data Protection and Privacy Laws: With the increasing use of digital platforms, data protection and privacy have become significant concerns. SVOD services operating in the MENA region must comply with local laws governing the collection, storage, and use of user data to protect subscriber privacy and maintain trust.
• Subscription and Payment Regulations: Legal frameworks in the MENA region often regulate subscription models and payment transactions associated with SVOD services. Platforms need to ensure that their billing practices are transparent, fair, and comply with local financial regulations to protect consumers and maintain regulatory compliance.
• Competition and Market Regulations: Antitrust and competition laws play a role in regulating the SVOD market in the MENA region. Authorities may monitor and intervene in cases of unfair competition practices or market dominance to promote a competitive environment that benefits both consumers and content creators.

According to a new report by UnivDatos Market Insights, the MENA SVOD Market was valued at USD 2,768.20 Million in 2022 and is expected to grow at a strong CAGR of around 7.93% during the forecast period (2023-2030) to the owing to the continue surge in the demand for on-demand streaming services and growing access to high-speed internet contributes to the adoption of streaming services. According to the GSMA 2023 report, 5G networks now cover 75% or more of the population in the GCC states. 5G connectivity is already proving to be a powerful driver of GDP growth, with 5G’s contribution to GDP in MENA expected to reach just under USD 60 billion in 2030 (13% of the overall annual economic impact of mobile in the region). Adding to this, the widespread smartphone usage enhances the convenience of accessing SVOD services. Moreover, a youthful population with a preference for digital content fuels demand for SVOD platforms.

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The report suggests that SVOD resources in Middle East and North Africa (MENA) region had a significant impact on the SVOD industry in the MENA region. Some of the ways in which this impact has been felt include:

Producing quality Arabic content can cost six to seven times more than international titles. If you are producing a USD 2.5–3M title in Arabic, the cost to pass on is higher if the title is sold on to several other platforms compared to an international content producer who might pass on the cost to more than a dozen distributors across TV and VOD. Innovation and regulation to protect content more and more will be a big gain by the industry.

The focus in the region is not only on higher quality, but also on maximizing smaller files and delivering higher experience improvements. Networks max out at 1080p on 3.5MB/second connections, the service can be relatively decent, and in North Africa, we are aiming to serve for 512KB/second lines at 144p to 480p to improve quality —[helping] buffering and start times to feel seamless.

Apart from this, in recent years, several governments in the Middle East and North Africa have implemented policies and provided funding support to enhance the growth of the SVOD industry. Some examples include:

Conclusion

In conclusion, the SVOD phenomenon in the MENA region signifies a transformative period in how entertainment is consumed. The growing demand for on-demand content, the diverse applications of SVOD services, the consideration of cost factors, and the evolving manufacturing trends collectively contribute to the dynamic landscape of digital entertainment. As SVOD platforms continue to weave themselves into the fabric of everyday life in the MENA region, the future appears promising.

Key Offerings of the Report

Market Size, Trends, & Forecast by Revenue | 2023−2030

Market Dynamics – Leading Trends, Growth Drivers, Restraints, and Investment Opportunities

Market Segmentation – A detailed analysis by type, by platform, and application

Competitive Landscape – Top Key Vendors and Other Prominent Vendors