Author: Vikas Kumar
17 November 2023
Online tutoring services can reach a wider audience than traditional classroom settings. They can connect students with qualified teachers from around the world, offering diverse perspectives and knowledge sharing. Many online tutoring platforms now incorporate artificial intelligence (AI) to provide personalized learning recommendations based on each learner’s strengths, weaknesses, and learning styles. AI can also assist tutors by providing real-time feedback and suggestions for improvement. Online tutoring platforms generate vast amounts of data about student performance, progress, and learning patterns. Educators and administrators can leverage these insights to improve curriculum design, identify areas where students need extra attention, and optimize instructional strategies. Online tutoring services typically employ robust security measures to protect sensitive student data. Parents can rest assured that their children’s personal information will remain confidential and secure when using these platforms.
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The North America Market is expected to grow with a significant CAGR during the forecast period (2023-2030). This is mainly due to the rise of technology; people are becoming more comfortable with online tutoring systems. Additionally, the cost-effective feature has made it more affordable for everyone. Hiring a private tutor can be expensive, but online tutoring services often offer affordable rates compared to traditional tutoring methods. Many online tutoring platforms offer free trials or discounts for new customers, making them even more appealing. Furthermore, Online tutoring allows for flexible scheduling, enabling students to receive support at times that suit their busy lifestyles. This flexibility is particularly beneficial for working professionals, stay-at-home parents, and individuals with disabilities. Hence, such factors increase the use of online tutoring services market in the North America Region.
FIG. 1 North America Online Tutoring Services Market Revenue (2020-2030)- USD Mn
Based on the tutoring type, the market is fragmented into Structured and On-Demand. The on-demand tutoring segment captured the major market share and is expected to grow with a substantial CAGR during the forecasted period. This is mainly growing due to the high demand from professionals and school-going children. The high demand for on-demand tutoring stems from the growing need for personalized education, the desire for convenience and flexibility, and the increasing availability of technology. It provides students with immediate support and helps them achieve academic success. Moreover, many major players are also working towards the betterment of the students. For instance, in February 2023, Varsity Tutors, a Nerdy Inc. company, announced the release of two new products AI-Generated Chat Tutoring and AI-Generated Lesson Plan Creator as a part of structured tutoring.
Based on course type, the market is fragmented into Language, Science-Technology-Engineering and mathematics (STEM), and others. Science-Technology-Engineering & Mathematics (STEM) grabbed the major market share in 2022. This is mainly because STEM fields continue to evolve and advance, and there is a concurrent increase in the number of students seeking guidance and support in these subjects. Online tutoring services offer a convenient and accessible way for students to receive personalized instruction and mentorship from experienced educators, regardless of their location or schedule. For instance, in January 2022, more than 40 million students in over 500 cities around the world were impacted by STEM courses offered by Vedantu, an interactive online learning platform.
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Global Online Tutoring Services Market Segmentation
Market Insight, by Tutoring Type
Market Insight, by Course Type
Market Insight, by Courses Duration
Market Insight, by Region
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