Middle East Non-Alcoholic Beer Market: Current Analysis and Forecast (2023-2030)

Report Description

The Middle East Non-alcoholic Beer Market is expected to reach USD 50 MN in 2030 by growing at a CAGR of 5%. The MENA region has been experiencing significant urbanization over the past few decades, As consumers become more aware about wellbeing benefits associated with moderate consumption of low-calorie drinks instead of high sugar soft drinks or sugary fruit juices, there is increased interest in products such as non-alcoholic beer. For Instance, Two new non-alcoholic beverage companies, French Bloom and Wild Idol, launched in the UAE this month. Moreover, Manufacturers operating within these regions have made significant investments into expanding distribution channels through modern retail outlets including hypermarkets & supermarkets; convenience stores; eCommerce platforms etc., making it easier for customers to access a wider variety of NAB brands and flavours.

Some of the major players operating in Aujan Group Holding, Anheuser-Busch InBev., Carlsberg Breweries A/S, Heineken N.V, Swinkels Family Brewers., Mahmood Saeed Group, Moussy, 3 Horses Malt., Nirvana Brewery & Bière Des Amis. Several M&As along with partnerships have been undertaken by these players to facilitate customers with hi-tech and innovative products/technologies.

Insights Presented in the Report

“Amongst category, the flavourd segment is expected to grow with a significant CAGR during the forecast period (2023-2030).”

Amongst category, the flavourd segment is expected to grow with a significant CAGR during the forecast period (2023-2030). Smart washing machines held a significant share of the market. Flavored non-alcoholic beers have witnessed significant growth due to increased consumer demand for diversified choices catering specifically towards individual preferences and tastes. This segment includes a wide range of varieties infused with fruits, spices or botanicals which provide distinctive characteristics while maintaining an alcohol-free formulation. Brands like Heineken 0.0% and Erdinger Alkoholfrei offer flavors such as lemon & lime or apple cider respectively. The rise of flavored NABs has been fuelled by innovative brands introducing unique combinations inspired by global culinary trends.

“Amongst distribution channel, non-store based held the largest share of the market in 2022.”

Based on the distribution channel, the market is segmented into store-based and non-store based. Non store based held a significant share of the market in 2022. Traditional brick-and-mortar retailers, including supermarkets, convenience stores, and liquor stores, play a crucial role in making non-alcoholic beer accessible to consumers. These channels offer a wide variety of non-alcoholic beer brands and flavors on their shelves, making it convenient for shoppers to explore and purchase these products. With consumers increasingly prioritizing health and wellness, the prominence of non-alcoholic beer in these stores has been on the rise. This growth is further fueled by the in-store promotions, product placement, and the ability to physically inspect and choose non-alcoholic beer, allowing consumers to make informed decisions.

“Saudi Arabia dominated the market.”

The Kingdom of Saudi Arabia has witnessed significant growth in the popularity of non-alcoholic beer over recent years driven primarily by changing consumer attitudes and government initiatives promoting responsible drinking habits among citizens. Factors like expanding distribution channels enabling greater availability, increased focus on wellness lifestyles amongst younger generations, plus supportive regulations encouraging alternatives to high-calorie alcoholic options have all contributed to this trend. As more people embrace sober social gatherings while still enjoying crafted brews tailored specially for their palates from classic lagers through fruity wheat beers up until bold IPAs – non-alcoholic beer’s appeal within Saudi Arabian society continues rising exponentially.

Middle East Non-Alcoholic Beer Market Report Coverage

Reasons to buy this report:

• The study includes market sizing and forecasting analysis validated by authenticated key industry experts.
• The report presents a quick review of overall industry performance at one glance.
• The report covers an in-depth analysis of prominent industry peers with a primary focus on key business financials, product portfolios, expansion strategies, and recent developments.
• Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry.
• The study comprehensively covers the market across different segments.
• Deep dive regional level analysis of the industry.

Customization Options:

The MENA non-alcoholic beer market can further be customized as per the requirement or any other market segment. Besides this, UMI understands that you may have your own business needs, hence feel free to connect with us to get a report that completely suits your requirements.

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Research Methodology

Research Methodology for the Middle East Non-Alcoholic Beer Market Analysis (2023-2030)

Analyzing the historical market, estimating the current market, and forecasting the future market of the middle east non-alcoholic beer market were the three major steps undertaken to create and analyze the adoption of middle east non-alcoholic beer in major countries. Exhaustive secondary research was conducted to collect the historical market numbers and estimate the current market size. Secondly, to validate these insights, numerous findings and assumptions were taken into consideration. Moreover, exhaustive primary interviews were also conducted, with industry experts across the value chain of the middle east non-alcoholic beer market. Post assumption and validation of market numbers through primary interviews, we employed a top-down/bottom-up approach to forecasting the complete market size. Thereafter, market breakdown and data triangulation methods were adopted to estimate and analyze the market size of segments and sub-segments of the industry pertains to. Detailed methodology is explained below:

Analysis of Historical Market Size

Step 1: In-Depth Study of Secondary Sources:

Detail secondary study was conducted to obtain the historical market size of the middle east non-alcoholic beer market through company internal sources such as annual reports & financial statements, performance presentations, press releases, etc., and external sources including journals, news & articles, government publications, competitor publications, sector reports, third-party database, and other credible publications.

Step 2: Market Segmentation:

After obtaining the historical market size of the middle east non-alcoholic beer market, we conducted a detailed secondary analysis to gather historical market insights and share for different segments & sub-segments for major regions. Major segments are included in the report as distribution channel, product type, and category. Further country-level analyses were conducted to evaluate the overall adoption of testing models in that region.

Step 3: Factor Analysis:

After acquiring the historical market size of different segments and sub-segments, we conducted a detailed factor analysis to estimate the current market size of the middle east non-alcoholic beer market. Further, we conducted factor analysis using dependent and independent variables such as distribution channel, product type, and category of the middle east non-alcoholic beer market. A thorough analysis was conducted for demand and supply-side scenarios considering top partnerships, mergers and acquisitions, business expansion, and product launches in the middle east non-alcoholic beer market sector across the globe.

Current Market Size Estimate & Forecast

Current Market Sizing: Based on actionable insights from the above 3 steps, we arrived at the current market size, key players in the middle east non-alcoholic beer market, and market shares of the segments. All the required percentage shares split, and market breakdowns were determined using the above-mentioned secondary approach and were verified through primary interviews.

Estimation & Forecasting: For market estimation and forecast, weights were assigned to different factors including drivers & trends, restraints, and opportunities available for the stakeholders. After analyzing these factors, relevant forecasting techniques i.e., the top-down/bottom-up approach were applied to arrive at the market forecast for 2030 for different segments and sub-segments across the major markets. The research methodology adopted to estimate the market size encompasses:

• The industry’s market size, in terms of revenue (USD) and the adoption rate of the middle east non-alcoholic beer market across the major markets domestically
• All percentage shares, splits, and breakdowns of market segments and sub-segments
• Key players in the middle east non-alcoholic beer market in terms of products offered. Also, the growth strategies adopted by these players to compete in the fast-growing market

Market Size and Share Validation

Primary Research: In-depth interviews were conducted with the Key Opinion Leaders (KOLs) including Top Level Executives (CXO/VPs, Sales Head, Marketing Head, Operational Head, Regional Head, Country Head, etc.) across major regions. Primary research findings were then summarized, and statistical analysis was performed to prove the stated hypothesis. Inputs from primary research were consolidated with secondary findings, hence turning information into actionable insights.

Key Stakeholders of Smart home appliances Market in the MENA Region

Market Engineering

The data triangulation technique was employed to complete the overall market estimation and to arrive at precise statistical numbers for each segment and sub-segment of the middle east non-alcoholic beer market. The data was split into several segments & and sub-segments post studying various parameters and trends in the areas of the distribution channel, product type, and category of the middle east non-alcoholic beer market.

The main objective of the middle east non-alcoholic beer Market Study

The current & future market trends of the middle east non-alcoholic beer market were pinpointed in the study. Investors can gain strategic insights to base their discretion for investments on the qualitative and quantitative analysis performed in the study. Current and future market trends determined the overall attractiveness of the market at a regional and country level, providing a platform for the industrial participant to exploit the untapped market to benefit from a first-mover advantage. Other quantitative goals of the studies include:

• Analyze the current and forecast market size of the middle east non-alcoholic beer market in terms of value (USD). Also, analyze the current and forecast market size of different segments and sub-segments
• Segments in the study include areas of the distribution channel, product type, and category
• Define and analysis of the regulatory framework for the middle east non-alcoholic beer industry
• Analyze the value chain involved with the presence of various intermediaries, along with analyzing customer and competitor behaviors of the industry
• Analyze the current and forecast market size of the middle east non-alcoholic beer market for the major region
• Major countries of regions studied in the report include Saudi Arabia, UAE, Egypt, Iran, and the Rest of MENA
• Company profiles of the middle east non-alcoholic beer market and the growth strategies adopted by the market players to sustain in the fast-growing market
• Deep dive regional level analysis of the industry

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price list?

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