Global Fitness App Market is Expected to Foresee Significant Growth During the Forecast Period. North America to Witness the Highest Growth

The global Fitness App market reached to more than USD 5 Bn and is expected to grow significantly by 2027 expanding at a reasonable CAGR of around 25% during the forecast period (2021-2027).

The increased use of smartphones and consumers’ growing reliability on a digital platform has been the driving factor for the growing adoption of fitness app. End-users from various countries such as China, Japan, the U.S., South Korea, and European countries have shown interest in investing in fitness apps. In the past years, several app developers, public and private organizations, and other such institutes collaborated and partnered in the development of new innovative apps which have been boosting the market. Globally smartphone user stood at 4,859.5 million in 2019 and is expected to reach 6,879.5 million by 2027.

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The prevalence of obesity and overweight is rising dramatically across the globe and has nearly tripled since 1975. Obesity is among one of the leading causes of death worldwide as obese people are prone to many serious health conditions and illnesses. For instance, as per CDC, More than 9,00,000 adult COVID-19 hospitalizations occurred in the United States between the beginning of the pandemic and November 18, 2020. Models estimate that 271,800 (30.2%) of these hospitalizations were attributed to obesity. Owing to these facts, there is increasing awareness among consumers to shed off the extra kilos. Consequently, there is a growing demand for at-home fitness equipment as more and more people are opting to do physical exercises at their own pace at home which is further boosting the market growth globally.

With the rising number of working professionals and the problems faced by consumers due to their busy schedules and long working hours, many of the consumers are actively adopting home workout routines which in turn is propelling the market growth. Also, the growing trends of home workouts are providing a boost to the fitness app market as more consumers are spending on these products for exercise & Weight Loss tracking, Activity Tracking, etc.,
The COVID-19 pandemic has had an unparalleled impact on the socio-economic and healthcare structure across various countries. During COVID -19 period, people have seen their daily lifestyles change drastically. As per a report by World Economic Forum, During the lockdown, gyms, and fitness studios were forced to close or go digital. Therefore, Fitness apps grew by nearly 50% during the first half of 2020 and The Middle East and North Africa (MENA) region saw the second-highest growth in downloads, at a 55% increase, followed by Asia-Pacific with a 47% increase

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Based on the Platform, the market is fragmented into Android, iOS, and Windows. The android segment grabbed the leading market share and dominated the market. As per Statcounter, the android platform accounts for more than 70% of the total operating system. However, the iOS segment would witness a sharp rise owing to the growing use of iOS owing to the increasing disposable income.
Based on the Type, the market is fragmented into Workout and Exercise Apps, Disease Management, Lifestyle Management, Nutrition and Diet, Medication Adherence, and Others. The workout and exercise apps segment grabbed the major market share in 2020. The segment captured XX% market in 2020. Moreover, the market of this segment is expected to skyrocket by 2027 by growing at an exponential CAGR during 2020-2021 due to the rising popularity among millenniums and escalating penetration of smartphones.

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Additionally, the report provides detailed initiatives that are being taken in the field of Artificial Plants. The market is classified into distinct regions including North America (the U.S, Canada, Rest of North America), Europe (Germany, France, Spain, Italy, and United Kingdom and Rest of Europe), Asia-Pacific (China, Japan, Australia, India, South Korea, and the Rest of APAC), Rest of World has been conducted. North America region dominated the market and grabbed major market share in 2020. However, the Asia-Pacific region is expected to witness the highest CAGR during the forecast period on account of internet penetration and the surging end-users awareness.

Global Fitness App MarketSegmentation

Market Insight, by Type

• Workout and Exercise Apps
• Disease Management
• Lifestyle Management
• Nutrition and Diet
• Medication Adherence
• Others

Market Insight, by Platform

• Android
• iOS
• Windows

Market Insight, by Gender

• Male
• Female

Market Insight, by Device

• Smartphones
• Tablets
• Wearable Devices

Market Insight, by Region

• North America
  • United States
  • Canada
  • Rest of North America
• Europe
  • France
  • Germany
  • Spain
  • Italy
  • United Kingdom
  • Rest of Europe
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia-Pacific
• Rest of World

Top Company Profiles

• Adidas
• Fitbit, Inc.
• Appster
• Azumio, Inc.
• MyFitnessPal Inc.
• Applico
• FitnessKeeper
• Aaptiv
• Nike
• Noom