Global Lead Mining Software Market is expected to foresee significant growth. North America to lead the growth!

Businesses use lead mining software to find new business opportunities from customer databases, sales history information, website visitors, social media followers, and more. Lead mining helps sales teams grow their deal pipeline by finding new leads from existing data and new upsell opportunities for existing customers. Through the mining process, sellers and marketers can also verify existing customer information (such as contact information) or add new information about existing customers to improve the quality of customer data.

The increase in the adoption of lead mining software is mainly due to the increase in the number of email users and the increase in the number of Internet users, resulting in an increase in the number of website visitors. Moreover, the increasing number of social media users is expected to have a significant impact on market growth. For instance, in the year 2020, the global number of social media users reached 4.74 billion viz, approximately 59.3% of the global population.

The Lead Mining Software Market is expected to grow at a steady rate of around 21% owing to the growing digitization of industries around the world.

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Based on deployment, the market is bifurcated into cloud and on-premises. The cloud segment is expected to grow with a significant CAGR during the forecast period. Lead mining is very data-extensive which will make deployment on any other infrastructure very expensive. Furthermore, applications deployed on the cloud are accessible from anywhere, which makes it an ideal deployment option for organizations.

On the basis of application, the market is segmented into large enterprises and small and medium enterprises. The SME segment is expected to achieve a significant market share during the forecast period. The SMEs are in a constant quest of getting into new business and as they don’t have large funds to invest in marketing for which, they rely on lead mining software. Furthermore, growing digitization in the SME’s sector is also expected to influence the market growth.

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For a better understanding of the market adoption of the lead mining software industry, the market is analyzed based on its worldwide presence in the countries such as North America (U.S., Canada, Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. In 2020, North America held a significant share of the global lead generation software market. The growth in the region is mainly attributed to the presence of key players in the region Lusha Systems Ltd, Clearbit, NetLine Corporation, LeadIQ Inc. Furthermore, the region has developed economies such as the USA and Canada that invests heavily in the research and development of lead generation software. Moreover, the government of the region also promotes SME’s which is expected to drive the market in the region.

Some of the major players operating in the market include Landingi Inc, NetFactor, CallRail Inc, FormAssembly Inc, Lusha Systems Ltd, Clearbit, NetLine Corporation, LeadIQ Inc, Datanyze, and HubSpot Inc

Global Lead Mining Software Market Segmentation

Market Insight, by Deployment

· Cloud

· On-Premises

Market Insight, by Application

· Small and Medium Enterprises (SME’s)

· Large Enterprises

Market Insight, by Application

· Sports

· Agriculture

· Military & Defense

· Others

Market Insight, by Region

· North America

o The U.S.

o Canada

o Rest of North America

· Europe

o Germany

o The U.K.

o France

o Italy

o Spain

o Rest of Europe

· Asia-Pacific

o China

o Japan

o India

o Rest of Asia-Pacific

· Rest of the World

Top Company Profiles

· Landingi Inc

· netFactor

· CallRail Inc

· FormAssembly Inc

· Lusha Systems Ltd

· Clearbit

· NetLine Corporation

· LeadIQ Inc

· Datanyze

· HubSpot Inc