Emphasis on Composition (Alcohols, Chlorine Compounds, Quaternary Ammonium and Others); Type (Liquids, Sprays, and Wipes); End-User (Healthcare Facilities, Commercial, Residential, and Others ); and Country
The MENA Surface Disinfectant Market was valued at USD 103.11 Million in 2022 and is expected to grow at a strong CAGR of around 24.1% during the forecast period (2023-2030).
The Middle East and North Africa (MENA) region have witnessed a notable surge in the adoption of surface disinfectants, reflecting a heightened focus on hygiene and infection control measures. With the emergence of global health challenges and the ongoing COVID-19 pandemic, individuals, businesses, and governments across the MENA region have intensified efforts to mitigate the spread of infectious diseases. As a result, the demand for surface disinfectants has experienced significant growth in various sectors, including healthcare, hospitality, education, and commercial establishments. The MENA region’s diverse demographic and economic landscape underscores the importance of robust sanitation protocols to safeguard public health and instill confidence in communities. The increasing adoption of surface disinfectants not only underscores a proactive approach towards preventing illness transmission but also represents a fundamental shift towards prioritizing cleanliness and hygiene.
Some of the major players operating in S.C Johnson & Son Inc, Metrex Research, LLC, 3M, Steris, The Clorox Company, Reckitt Benckiser Group PLC, Medivators Inc, Sealed Air, Carroll Clean, Proctor & Gamble. Several M&As along with partnerships have been undertaken by these players to facilitate customers with hi-tech and innovative products/technologies.
“Amongst type, the surface disinfectant market is segmented into liquids, sprays and wipes. liquids held a significant share of the market in 2022 and it is estimated that it will grow rapidly during the projected timeframe.”
“Amongst end-users, the market is segmented into healthcare facilities, commercial, residential and others. Healthcare Facilities held a significant share of the market in 2022.”
“UAE dominated the market.”
The United Arab Emirates (UAE) is experiencing a surge in the adoption of surface disinfectant products driven by increasing awareness of hygiene standards and stringent infection control measures across various sectors. As a regional hub for tourism, trade, and commerce, the UAE places a high priority on maintaining clean and sanitized environments to safeguard public health and safety. With the onset of the COVID-19 pandemic, there has been a heightened demand for surface disinfection solutions in healthcare facilities, hospitality venues, educational institutions, commercial buildings, and residential spaces throughout the UAE. The government and private sector entities have implemented comprehensive disinfection protocols, including regular sanitization of high-touch surfaces, public spaces, and transportation facilities, to mitigate the spread of infectious diseases and reassure residents, tourists, and investors of the country’s commitment to health and well-being.
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1. Market Introduction
2. Research Methodology Or Assumption
3. Market Key Insights
4. Market Synopsis
5. Executive Summary
6. Mena Surface Disinfectant Market Revenue, 2020-2030f
7. Market Insights By Composition
8. Market Insights By Type
9. Market Insights By End-user
10. Market Insights By Country
11. Mena Surface Disinfectant Market Dynamics
12. Mena Surface Disinfectant Market Opportunities
13. Mena Surface Disinfectant Market Trends
14. Demand And Supply-side Analysis
15. Value Chain Analysis
16. Competitive Scenario
17. Company Profiled
18. Disclaimer
Analyzing the historical market, estimating the current market, and forecasting the future market of the MENA surface disinfectant market were the three major steps undertaken to create and analyze the adoption of MENA surface disinfectant in major countries. Exhaustive secondary research was conducted to collect the historical market numbers and estimate the current market size. Secondly, to validate these insights, numerous findings and assumptions were taken into consideration. Moreover, exhaustive primary interviews were also conducted, with industry experts across the value chain of the MENA surface disinfectant market. Post assumption and validation of market numbers through primary interviews, we employed a top-down/bottom-up approach to forecasting the complete market size. Thereafter, market breakdown and data triangulation methods were adopted to estimate and analyze the market size of segments and sub-segments of the industry pertains to. Detailed methodology is explained below:
Step 1: In-Depth Study of Secondary Sources:
Detail secondary study was conducted to obtain the historical market size of the MENA surface disinfectant market through company internal sources such as annual reports & financial statements, performance presentations, press releases, etc., and external sources including journals, news & articles, government publications, competitor publications, sector reports, third-party database, and other credible publications.
Step 2: Market Segmentation:
After obtaining the historical market size of the MENA surface disinfectant market, we conducted a detailed secondary analysis to gather historical market insights and share for different segments & sub-segments for major regions. Major segments are included in the report as composition, type, and end-user. Further country-level analyses were conducted to evaluate the overall adoption of testing models in that region.
Step 3: Factor Analysis:
After acquiring the historical market size of different segments and sub-segments, we conducted a detailed factor analysis to estimate the current market size of the MENA surface disinfectant market. Further, we conducted factor analysis using dependent and independent variables such as composition, type, and end-user of the MENA surface disinfectant market. A thorough analysis was conducted for demand and supply-side scenarios considering top partnerships, mergers and acquisitions, business expansion, and product launches in the MENA surface disinfectant market sector across the globe.
Current Market Sizing: Based on actionable insights from the above 3 steps, we arrived at the current market size, key players in the MENA surface disinfectant market, and market shares of the segments. All the required percentage shares split, and market breakdowns were determined using the above-mentioned secondary approach and were verified through primary interviews.
Estimation & Forecasting: For market estimation and forecast, weights were assigned to different factors including drivers & trends, restraints, and opportunities available for the stakeholders. After analyzing these factors, relevant forecasting techniques i.e., the top-down/bottom-up approach were applied to arrive at the market forecast for 2030 for different segments and sub-segments across the major markets. The research methodology adopted to estimate the market size encompasses:
Primary Research: In-depth interviews were conducted with the Key Opinion Leaders (KOLs) including Top Level Executives (CXO/VPs, Sales Head, Marketing Head, Operational Head, Regional Head, Country Head, etc.) across major regions. Primary research findings were then summarized, and statistical analysis was performed to prove the stated hypothesis. Inputs from primary research were consolidated with secondary findings, hence turning information into actionable insights.
Market Engineering
The data triangulation technique was employed to complete the overall market estimation and to arrive at precise statistical numbers for each segment and sub-segment of the MENA surface disinfectant market. The data was split into several segments & and sub-segments post studying various parameters and trends in the areas of the composition, type, and end-user of the MENA surface disinfectant market.
The current & future market trends of the MENA surface disinfectant market were pinpointed in the study. Investors can gain strategic insights to base their discretion for investments on the qualitative and quantitative analysis performed in the study. Current and future market trends determined the overall attractiveness of the market at a regional and country level, providing a platform for the industrial participant to exploit the untapped market to benefit from a first-mover advantage. Other quantitative goals of the studies include:
Q1: What is the current market size and growth potential of the MENA surface disinfectant market?
Q2: What are the driving factors for the growth of the MENA surface disinfectant Market?
Q3: Which segment has the largest share of the MENA surface disinfectant market by type?
Q5: Which country will dominate the MENA Surface Disinfectant market?
Q6: Who are the key players operating in the MENA surface disinfectant market?
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