Allwetterreifenmarkt: Aktuelle Analyse und Prognose (2021-2027)

Die Verwendung von Ganzjahresreifen ist für Temperaturen über 7 Grad Celsius vorgesehen. Aufgrund ihrer Eignung für die Mehrheit der Standorte und Jahreszeiten weltweit werden Ganzjahresreifen häufig bei allen Fahrzeugtypen eingesetzt, mit Ausnahme von kälteren Regionen, in denen sie im Dezember und Januar gegen Winterreifen ausgetauscht werden. Winterreifen werden in den kälteren Monaten anstelle von Allwetterreifen verwendet. Darüber hinaus können Allwetterreifen bei Temperaturen bis zu 7 Grad Celsius funktionieren, weshalb diejenigen, die in kälteren Klimazonen leben, Allwetterreifen gegenüber Ganzjahresreifen bevorzugen, um die Kosten für den Autobesitz zu senken und die Unannehmlichkeiten des Reifenwechsels zu vermeiden. Der Markt für Ganzjahresreifen und Fahrzeugverkäufe wird durch die Zunahme des Autobesitzes in Entwicklungsländern aufgrund der steigenden Transportnachfrage und der Kaufkraft der Verbraucher angetrieben. Da Gebrauchtwagen immer beliebter werden und Fahrzeuge länger gehalten werden, steigt der Bedarf an Aftermarket-Reifen, was wiederum den Markt für Ganzjahresreifen ankurbelt. Bei der Herstellung von Allwetterreifen werden eine Reihe von Variablen berücksichtigt, darunter Profildesign, Größe/Abmessungen, Gewicht und Reifenkonstruktion. Der Rohstoff oder die Mischung, die bei der Herstellung dieser Reifen verwendet wird, hat einen erheblichen Einfluss auf ihre Betriebseffizienz und Zuverlässigkeit. Das Produktwachstum im Prognosezeitraum wird jedoch durch die steigenden Rohstoffpreise für die Herstellung von Allwetterreifen eingeschränkt. Die Entwicklung von Reifen, die mit internen und externen Elementen wie Temperatur, Straßenoberfläche, Luftfeuchtigkeit und Rohstoffen effektiv sind, hat für Reifenhersteller Priorität. Branchenteilnehmer importieren Rohstoffe aus anderen Ländern, um die Qualität und Zuverlässigkeit ihrer Produkte aufrechtzuerhalten und ihren Kundenstamm auf dem globalen Markt zu erweitern. Die eskalierenden Handelsspannungen haben jedoch einen erheblichen Einfluss auf die Rohstoffpreise. Einige der größten Importeure und Exporteure weltweit sind Länder wie die Vereinigten Staaten und China. Die Kosten für einige Rohstoffe, die zur Herstellung von Allwetterreifen verwendet werden, sind aufgrund der eskalierenden Handelsstreitigkeiten zwischen den beiden Ländern gestiegen.

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Analysis of Historical Market Size

Step 1: In-Depth Study of Secondary Sources:

A detailed secondary study was conducted to obtain the historical market size of the All-Weather Tire through company internal sources such as annual reports & financial statements, performance presentations, press releases, etc., and external sources including journals, news & articles, government publications, competitor publications, sector reports, third-party database, and other credible publications.

Step 2: Market Segmentation:

After obtaining the historical market size of the All-Weather Tire, we conducted a detailed secondary analysis to gather historical market insights and share for different segments & sub-segments for major regions. Major segments included in the report are rim size, vehicle type, and sales channel. Further regional & country-level analyses were conducted to evaluate the overall adoption of All-Weather Tire in the global context.

Step 3: Factor Analysis:

After acquiring the historical market size of different segments and sub-segments, we conducted a detailed factor analysis to estimate the current market size. Further, we conducted factor analysis using dependent and independent variables such as growing government incentives and demand for eco-friendly transportation, etc. Historical trends and their year-on-year impact on the market size and share were analyzed. Demand and the supply-side scenario were also thoroughly studied.

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Current Market Size Estimate & Forecast

Current Market Sizing: Based on actionable insights from the above 3 steps, we arrived at the current market size, key players in the market, and market shares of the segments and company. All the required percentage split and market breakdowns were determined using the above-mentioned secondary approach and were verified through primary interviews.

Estimation & Forecasting: For market estimation and forecast, weights were assigned to different factors including drivers & trends, restraints, and opportunities available for the stakeholders. After analyzing these factors, relevant forecasting techniques i.e., the bottom-up approach were applied to arrive at the market forecast to 2027 for different segments and subsegments across the major regions globally. The research methodology adopted to estimate the market size encompasses:

• The industry’s market size, in terms of value (US$) and the adoption rate of All-Weather Tire across the major markets


• All percentage shares, splits, and breakdowns of market segments and sub-segments


• Key players in All-Weather Tire in terms of products offered. Also, the growth strategies adopted by these players to compete in the fast-growing market.

Market Size and Share Validation

Primary Research: In-depth interviews were conducted with the Key Opinion Leaders (KOLs) including Top Level Executives (CXO/VPs, Sales Head, Marketing Head, Operational Head, Regional Head, Country Head, etc.) across major countries. Primary research findings were then summarized, and statistical analysis was performed to prove the stated hypothesis. Inputs from primary research were consolidated with secondary findings, hence turning information into actionable insights.

Split of Primary Participants in Different Regions

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Market Engineering

The data triangulation technique was employed to complete the overall market estimation and to arrive at precise statistical numbers for each segment and sub-segment of the All-Weather Tire. Data was split into several segments & sub-segments post studying various parameters and trends in the areas of application, vehicle type, component, and region.

The main objective of the All-Weather Tire Study

The current & future market trends for All-Weather Tire were pinpointed in the study. Investors can gain strategic insights to base their discretion for investments on the qualitative and quantitative analysis performed in the study. Current and future market trends would determine the overall attractiveness of the market at a regional & country level, providing a platform for the industrial participant to exploit the untapped market to benefit as a first-mover advantage. Other quantitative goals of the studies include:

• Analyze the current and forecast market size of All-Weather Tire in terms of value (US$). Also, analyze the current and forecast market size of different segments and sub-segments


• Segments in study are rim size, vehicle type, and sales channel


• Defined analysis of the regulatory framework for the Global All-Weather Tire industry


• Analyze the value chain involved with the presence of various intermediaries, along with analyzing customer and competitor behaviors of the industry


• Analyze the current and forecast market size of the All-Weather Tire for the major regions & countries


• Major regions studied in the report include North America (US, Canada, Rest of North America), Europe (Germany, United Kingdom, France, Italy, and Rest of Europe), Asia Pacific (China, Japan, India, South Korea, Rest of Asia-Pacific), and Rest of World


• Company profiles of the All-Weather Tire players and the growth strategies adopted by them to sustain in the fast-growing market


• Deep dive regional & country-level analysis of the industry