Emphasis on Type (Mesotherapy Solutions, Mesotherapy Masks, Mesotherapy Creams, Mesotherapy Devices, and Others); Application (Facial Rejuvenation, Anti-Aging, Stretch Marks, Acne & Scar Treatment, Fat Removal, Hair Removal, and Others); End-User (Dermatology & Cosmetic Clinics, Hospitals, and Others); Country
The MENA Mesotherapy Market was valued at USD 58.68 million in the year 2022 and is expected to grow at a strong CAGR of around 6.14% during the forecast period (2023-2030) with the growing awareness and emphasis on skincare and aesthetic treatments among consumers in the MENA region.
Mesotherapy is a minimally invasive cosmetic procedure. Mesotherapy devices offer versatility, allowing practitioners to perform a wide range of treatments, including skin rejuvenation, hair restoration, and cellulite reduction. These devices, ranging from microneedling pens to electroporation machines, enhance the effectiveness of mesotherapy treatments by ensuring optimal penetration of mesotherapy solutions.
The aging demographic in the region fuels demand for anti-aging treatments like mesotherapy, creating opportunities for market expansion. Adding to this, increasing consumer awareness about skincare and aesthetic treatments. The market is driven by factors such as the growing disposable income of the middle-class population, rising beauty consciousness, and advancements in technology making mesotherapy safer and more effective.
As per the Gulf Cooperation Council (GCC), in 2022, around 6.9 million households have disposable income (>US$35,000/year) in MENA including Egypt, Bahrain, Iran, Kuwait, Qatar, Saudi Arabia, and the UAE. Moreover, the market’s growth trajectory is further fueled by collaborations between skincare brands and clinics to offer customized mesotherapy formulations targeting specific skin concerns.
This section discusses the key market trends that are influencing the various segments of the mesotherapy market as identified by our team of research experts.
Facial Rejuvenation Transforming Industry
Mesotherapy treatments targeting facial rejuvenation utilize specialized formulations to improve skin texture, reduce fine lines and wrinkles, and enhance overall radiance. The increasing demand for non-surgical cosmetic procedures among individuals seeking natural-looking results with minimal downtime. Mesotherapy offers a safe and effective option for facial rejuvenation, appealing to a wide range of demographics, including aging populations and younger individuals interested in preventive skin care.
For instance, on March 26, 2024, Evolution Aesthetics Clinic launched HELEO4 technology in Dubai that offers a transformative solution that results in skin rejuvenation, acne treatment, and removal of visible age-related changes.
UAE is Expected to Grow with Significant CAGR During Forecast Period
The UAE market is expected to grow at a significant CAGR during the forecast period (2023-2030). This is mainly due to the robust healthcare infrastructure and the country’s status as a hub for medical tourism, attracting patients from across the globe seeking advanced cosmetic procedures like mesotherapy. Moreover, the UAE’s affluent population and high standards of living contribute to the demand for premium skincare treatments, including mesotherapy.
As per the report of the United Arab Emirates Ministry of Economy, in 2022, Medical tourism in the UAE is expected to grow to AED 14 billion by the end of 2021 and it could touch AED 19 billion by 2023. Dubai hopes to attract 500,000 medical tourists in 2021, through its Dubai Health Authority Initiatives.
As per the recent report, Dubai Health Authority figures showed the number of people seeking cosmetic procedures has risen sharply since the onset of COVID-19, up from 223,507 in 2020 to 583,909 in 2022.
The Mesotherapy Market is competitive and fragmented, with the presence of several MENA and international market players. The key players are adopting different growth strategies to enhance their market presence, such as partnerships, agreements, collaborations, new product launches, geographical expansions, and mergers and acquisitions. Some of the major players operating in the market are Maria Trading, mesoskinline, Koru Pharma Co., LTD., Silkor Laser & Aesthetic Center, APTOS LLC, Mediclinic Middle East, Hair Transplant Dubai, Viora, Dermapen, Arabian Medical Enterprises.
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Analyzing the historical market, estimating the current market, and forecasting the future market of the MENA Mesotherapy market were the three major steps undertaken to create and analyze the adoption of Mesotherapy in major regions MENA. Exhaustive secondary research was conducted to collect the historical market numbers and estimate the current market size. Secondly, to validate these insights, numerous findings and assumptions were taken into consideration. Moreover, exhaustive primary interviews were also conducted, with industry experts across the value chain of the MENA Mesotherapy market. Post assumption and validation of market numbers through primary interviews, we employed a top-down/bottom-up approach to forecasting the complete market size. Thereafter, market breakdown and data triangulation methods were adopted to estimate and analyze the market size of segments and sub-segments of the industry pertains to. Detailed methodology is explained below:
Step 1: In-Depth Study of Secondary Sources:
Detail secondary study was conducted to obtain the historical market size of the Mesotherapy market through company internal sources such as annual reports & financial statements, performance presentations, press releases, etc., and external sources including journals, news & articles, government publications, competitor publications, sector reports, third-party database, and other credible publications.
Step 2: Market Segmentation:
After obtaining the historical market size of the mesotherapy market, we conducted a detailed secondary analysis to gather historical market insights and share for different segments & sub-segments for major regions. Major segments are included in the report as type, application, and end-user. Further country-level analyses were conducted to evaluate the overall adoption of testing models in that region.
Step 3: Factor Analysis:
After acquiring the historical market size of different segments and sub-segments, we conducted a detailed factor analysis to estimate the current market size of the mesotherapy market. Further, we conducted factor analysis using dependent and independent variables such as type, application, and end-user of the Mesotherapy market. A thorough analysis was conducted for demand and supply-side scenarios considering top partnerships, mergers and acquisitions, business expansion, and product launches in the Mesotherapy market sector across the globe.
Current Market Sizing: Based on actionable insights from the above 3 steps, we arrived at the current market size, key players in the MENA Mesotherapy market, and market shares of the segments. All the required percentage shares split, and market breakdowns were determined using the above-mentioned secondary approach and were verified through primary interviews.
Estimation & Forecasting: For market estimation and forecast, weights were assigned to different factors including drivers & trends, restraints, and opportunities available for the stakeholders. After analyzing these factors, relevant forecasting techniques i.e., the top-down/bottom-up approach were applied to arrive at the market forecast for 2030 for different segments and sub-segments across the major markets MENA. The research methodology adopted to estimate the market size encompasses:
Primary Research: In-depth interviews were conducted with the Key Opinion Leaders (KOLs) including Top Level Executives (CXO/VPs, Sales Head, Marketing Head, Operational Head, Regional Head, Country Head, etc.) across major regions. Primary research findings were then summarized, and statistical analysis was performed to prove the stated hypothesis. Inputs from primary research were consolidated with secondary findings, hence turning information into actionable insights.
Market Engineering
The data triangulation technique was employed to complete the overall market estimation and to arrive at precise statistical numbers for each segment and sub-segment of the MENA Mesotherapy market. data was split into several segments & sub-segments post studying various parameters and trends in the areas of the type, application, and end-user in the MENA Mesotherapy market.
The current & future market trends of the MENA Mesotherapy market were pinpointed in the study. Investors can gain strategic insights to base their discretion for investments on the qualitative and quantitative analysis performed in the study. Current and future market trends determined the overall attractiveness of the market at a regional level, providing a platform for the industrial participant to exploit the untapped market to benefit from a first-mover advantage. Other quantitative goals of the studies include:
Q1: What is the current market size and growth potential of the Mesotherapy market?
Q2: What are the driving factors for the growth of the Mesotherapy market?
Q3: Which segment has the largest share of the Mesotherapy market by application?
Q4: What are the emerging technologies and trends in the Mesotherapy market?
Q5: Which region will dominate the Mesotherapy market?
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