Kids Activity Box Market: Current Analysis and Forecast (2021-2027)
$3999 – $7577
Emphasis on Type (Theme Based, STEAM Based); Product (Subscription, Non-Subscription); Distribution Channel (Hypermarkets & Supermarkets, Specialty stores, Online, Others); Region/Country
Detailed Analysis of COVID-19 Impact on the Kids Activity Box Market
The global kids activity box market is expected to display an elevated cagr over the forecast period (2021-2027). The emerging number of nuclear families, growing concern for the early brain development of children, and escalating e-commerce sector are some of the prominent reasons which are driving the market of the kids activity box. There was a total of 86,300 nuclear families in Iceland on 1 January 2021, an increase of 1,632 from the previous year. The number of families with children increased by 840 and the number of childless marriages and cohabitation increased by 713 while the number of people not in nuclear families increased by 401 from the previous year.
Growing awareness about the benefits of the activity box in the skills and brain development of children is also contributing to the market growth. On average across the globe, women spend 4 hours and 22 minutes per day in unpaid labor such as childcare and housework. The use of kids activity boxes is increasing due to female empowerment and a better balance between work and family life. These reasons are projected to supplement the global market for kids activity boxes. As per WHO, the labor force participation rate globally reached ton47.76% in 2019 up from 47.64% in 2018.
Global Female Labor Force (% of Total Labor Force), 2011-2020
Bitsbox, Brickyard Building Blocks, Dan&Darci, Kitchen Kid, LLC, KiwiCo, Inc, Learn & Climb, Little Passports, Magic Crate, Flintobox, Xplorabox, etc., are some of the prominent players operating in the Kids Activity Box market. Several M&As along with partnerships have been undertaken by these players to facilitate customers with innovative products.
Insights Presented in the Report
“Amongst type, STEAM-based segment grabbed major market share”
Based on the type, the market is fragmented into theme based and STEAM (Science, Technology, Engineering, Arts, and Mathematics) based. The STEAM-based segment grabbed the major market share and dominated the market. The market of this segment would reach USD XX Mn by 2027. Enhanced motor development, increased IQ (intelligence quotient) level, and development of social & emotional intelligence are key advantages of STEAM kids activity boxes
“Amongst product, subscription segment to grab considerable market share”
Based on the product, the market is fragmented into subscription and non-subscription. The subscription segment grabbed the major market share and dominated the market in 2020. Subscription activity boxes containing quizzes, hands-on games, and brain development experiments. Even the books are increasingly popular in subscription activity boxes. These boxes are delivered monthly and help complete learning as children are introduced to several topics and themes.
“Amongst distribution channel, specialty store segment to grab considerable market share”
Based on the distribution channel, the market is fragmented into hypermarkets & supermarkets, specialty stores, online, and Others. The hypermarkets and supermarkets segment grabbed the major market share in 2020. However, the online segment would witness the highest CAGR in the forthcoming years. The growing adoption of smartphones coupled with the availability of phones and tablets at affordable prices is leading to the growth of this segment
“Asia-Pacific represents one of the largest markets of Kids Activity Box market”
For a better understanding of the market adoption of the kids activity box, the market is analyzed based on its worldwide presence in the countries such as North America (the United States and Canada), Europe (Germany, France, Italy, Spain, United Kingdom, and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, and Rest of APAC), and Rest of World. Asia-Pacific region grabbed XX% market for the kids activity box industry and generated revenue of USD XX Million in 2020. However, the North America region would witness the highest CAGR during the forthcoming years
Reasons to buy this report:
- The study includes market sizing and forecasting analysis validated by authenticated key industry experts
- The report presents a quick review of overall industry performance at one glance
- The report covers an in-depth analysis of prominent industry peers with a primary focus on key business financials, product portfolio, expansion strategies, and recent developments
- Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry
- The study comprehensively covers the market across different segments
- Deep dive regional level analysis of the industry
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1.1. Market Definitions
1.3. Stake Holders
1.4. Currency used in Report
2.1. Research Process of the Kids Activity Box
2.2. Research Methodology of the Kids Activity Box
2.3. Forecasting Method
2.4. Respondent Profile
2.5. Main Objective of the Kids Activity Box Study
|5||GLOBAL KIDS ACTIVITY BOX COVID-19 IMPACT|
|6||GLOBAL KIDS ACTIVITY BOX REVENUE, 2019-2027F|
7.1. Theme Based
7.2. STEAM Based
9.1. Supermarkets and Hypermarkets
9.2. Convenience Stores
9.3. Online Stores
10.1. North America Kids Activity Box Market
10.1.1. United States
10.1.3. Rest of North America
10.2. Europe Kids Activity Box Market
10.2.1. United Kingdom
10.2.6. Rest of Europe
10.3. Asia Pacific Kids Activity Box Market
10.3.5. Rest of Asia Pacific
10.4. Rest of World Kids Activity Box Market
11.1. Market Drivers
11.2. Market Challenges
11.3. Impact Analysis
|12||KIDS ACTIVITY BOX OPPORTUNITIES|
|13||KIDS ACTIVITY BOX TRENDS|
|14||LEGAL & REGULATORY FRAMEWORK|
15.1. Demand Side Analysis
15.2. Supply Side Analysis
15.2.1. Top Product Launches
15.2.2. Top Business Partnerships
15.2.3. Top Business Expansions, Investments and Divestitures
15.2.4. Top Merger and Acquisitions
|16||VALUE CHAIN ANALYSIS|
17.1. Competitive Landscape
17.1.1. Company Shares, By Revenue
18.2. Brickyard Building Blocks
18.4. Kitchen Kid, LLC
18.5. KiwiCo, Inc
18.6. Learn & Climb
18.7. Little Passports
18.8. Magic Crate
Analyzing the historical market, estimation of the current market, and forecasting the future market of the kids activity box market were the three major steps undertaken to create and analyze the demand for kids activity box across major regions. Exhaustive secondary research was conducted to collect the historical market numbers and estimate the current market size. Secondly, to validate these insights, numerous findings and assumptions were taken into consideration. Moreover, exhaustive primary interviews were also conducted, with industry experts across the value chain of the kids activity box market. Post assumption and validation of market numbers through primary interviews, we employed a top-down/ bottom-up approach to forecast the complete market size. Thereafter, market breakdown and data triangulation methods were adopted to estimate and analyze the market size of segments and sub-segments of the industry pertains to. Detailed methodology is explained below:
Analysis of Historical Market Size
Step 1: In-Depth Study of Secondary Sources:
A detailed secondary study was conducted to obtain the historical market size of the Kids Activity Box through company internal sources such as annual reports & financial statements, performance presentations, press releases, etc., and external sources including journals, news & articles, government publications, competitor publications, sector reports, third-party database, and other credible publications.
Step 2: Market Segmentation:
After obtaining the historical market size of the kids activity box market, we conducted a detailed secondary analysis to gather historical market insights and share for type, product, and distribution channel for major regions. Major segments included in the report are type and distribution channel. Further region and country-level analyses were conducted to evaluate the overall adoption of kids activity box across the globe.
Step 3: Factor Analysis:
After acquiring the historical market size of different segments and sub-segments, we conducted a detailed factor analysis to estimate the current market size of kids activity box. Further, we conducted factor analysis using dependent and independent variables such as the growing disposable income, surging number of working parents, etc., A thorough analysis was conducted for demand and supply-side scenarios considering top partnerships, merger and acquisition, business expansion, and product launches in the Kids Activity Box industry across the globe.
Current Market Size Estimate & Forecast
Current Market Sizing: Based on actionable insights from the above 3 steps, we arrived at the current market size, key players in the kids activity box market, and market shares of the segments. All the required percentage shares split, and market breakdowns were determined using the above-mentioned secondary approach and were verified through primary interviews.
Estimation & Forecasting: For market estimation and forecast, weightage was assigned to different factors including drivers & trends, restraints, and opportunities available for the stakeholders. After analyzing these factors, relevant forecasting techniques i.e. bottom-up/ top-down approach was applied to arrive at the market forecast about 2027 for different segments and subsegments across the major markets globally. The research methodology adopted to estimate the market size encompasses:
- The industry’s market size, in terms of value (US$) and the adoption rate of kids activity box across the major markets domestically
- All percentage shares, splits, and breakdowns of market segments and sub-segments
- Key players in the kids activity box market in terms of products and services offered. Also, the growth strategies adopted by these players to compete in the fast-growing market
Market Size and Share Validation
Primary Research: In-depth interviews were conducted with the Key Opinion Leaders (KOLs) including Top Level Executives (CXO/VPs, Sales Head, Marketing Head, Operational Head, Regional Head, Country Head, etc.) across major regions. Primary research findings were then summarized, and statistical analysis was performed to prove the stated hypothesis. Inputs from primary research were consolidated with secondary findings, hence turning information into actionable insights.
Split of Primary Participants in Different Regions
The data triangulation technique was employed to complete the overall market estimation and to arrive at precise statistical numbers for each segment and sub-segment of the kids activity box market. Data was split into several segments sub-segments post studying various parameters and trends in the areas of type, product, and distribution channel of the kids activity box market.
Main Objective of the Kids Activity Box Market Study
The current & future market trends of kids activity box were pinpointed in the study. Investors can gain strategic insights to base their discretion for investments on the qualitative and quantitative analysis performed in the study. Current and future market trends determined the overall attractiveness of the market at a regional level, providing a platform for the industrial participant to exploit the untapped market to benefit from a first-mover advantage. Other quantitative goals of the studies include:
- Analyze the current and forecast market size of kids activity box in terms of value (US$). Also, analyze the current and forecast market size of different segments and sub-segments
- Segments in the study include areas of type, product, and distribution channel
- Define and analysis of the regulatory framework for the kids activity box industry
- Analyze the value chain involved with the presence of various intermediaries, along with analyzing customer and competitor behaviors of the industry
- Analyze the current and forecast market size of the kids activity box market for the major countries
- The major region studied in the report includes North America, Europe, Asia- Pacific, and the Rest of the World.
- Company profiles of the kids activity box market and the growth strategies adopted by the market players to sustain in the fast-growing market
Deep dive regional level analysis of the industry