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Emphasis on Product Type (Hot-Dip Galvanized Steel, Electro-Galvanized Steel, Galvannealed Steel, Others); End Use Industry (Automotive, Building & Construction, Appliances, Industrial Equipment & Machinery, Energy & Utilities, Others); and Country.

The Southeast Asia Galvanized Steel Market was valued at ~USD 8,419.81 million in 2024 and is expected to grow at a strong CAGR of around 6.50% during the forecast period (2025-2033F), driven by government initiatives supporting industrialization and the adoption of eco-friendly materials.
Galvanized steel is a type of carbon steel that is coated with a protective layer of zinc to prevent rust and extend durability, particularly in harsh or humid conditions. This is widely used because the zinc layer protects the steel against moisture and corrosion.
To enhance product consistency and high-quality standards, manufacturers in Southeast Asia are investing in new coating lines, finer zinc alloys, and automated surface-treatment systems. Adding to this, companies are adopting energy-consuming furnaces, digital thickness monitoring for coatings, and optimistic galvanneeling to cater to the expanding automotive and export-driven market. Also, companies are building downstream service hubs, enhancing supply chain systems, and streamlining production to better meet government infrastructure project demand.
On February 17, 2025, the Binh Dinh Economic Zone Management Board issued an Investment Policy Decision for Hoa Sen Nhon Hoi - Binh Dinh Steel Factory Expansion Investment Project of Hoa Sen Nhon Hoi - Binh Dinh One Member Co., Ltd. The project is on an area of 9.1 hectares out of 21.8 hectares of the existing Hoa Sen Nhon Hoi - Binh Dinh Steel Factory Project of the Company in Nhon Hoi Urban Industrial Park (Sub-area 4), Nhon Hoi Economic Zone with a total investment capital of VND 2,333 billion (~USD 89.84 million), project implementation progress from the first quarter of 2025 to the second quarter of 2027.
The Hoa Sen Nhon Hoi - Binh Dinh Steel Factory Expansion Investment Project aims to produce galvanized steel, color-coated steel, and cold-rolled steel with a capacity of 350,000 tons of products/year.
This section discusses the key market trends that are influencing the various segments of the Southeast Asia Galvanized Steel market, as found by our team of research experts.
Increased Protectionist Measures and Anti-Dumping Actions
The rising shift toward tougher protectionist measures in Southeast Asia, as governments are initiating more anti-dumping probes into galvanized and coated steel imports to even the playing field and boost local industries. These factors are transforming the dynamics of the competitive landscape, as they minimize the impact of the low-cost foreign supply and compel buyers to shift towards the domestically produced steel. Moreover, the rising trend is indicative of a broader regional push to ensure industrial independence and value-added production. With the increasing trade barriers, manufacturers in the region are investing in better quality and higher capacity lines in order to be able to satisfy the demand that was previously served by imports. The trend is expected to continue to grow as nations seek long-term control over supply chains and protect their steel industries.
On April 1, 2025, the Ministry of Industry and Trade issued Decision No. 914/QD-BCT regarding the imposition of temporary anti-dumping duties on certain galvanized steel products originating from China and South Korea.
On February 6, 2025, the Ministry of Investment, Trade, and Industry of Malaysia (MITI) announced the initiation of an anti-dumping investigation on galvanized iron coils/sheets or galvanized steel coils/sheets imported from China, South Korea, and Vietnam.
This section provides an analysis of the key trends in each segment of the Southeast Asia Galvanized Steel market, along with forecasts at the country level for 2025-2033.
The hot-dip galvanized steel market dominated the market share in 2024.
Based on product type, the market is segmented into hot-dip galvanized steel, electro-galvanized steel, galvannealed steel, and others. Among these, the hot-dip galvanized steel market held the dominant share in 2024. This is mainly due to its consistent reliability and wide-scale acceptance for corrosion protection across all Southeast Asian climatic conditions. Contractors and infrastructure developers use it in bridges, roofing, industrial facilities, and along the coast, where the structure's life is directly related to its life-cycle costs. With governments implementing massive public works projects, demand for long-lasting coated steel increases, compelling companies to expand production lines and enhance coating quality. On February 12, 2025, PT Tata Metal Lestari, a key player in Indonesia’s coated and painted steel industry and part of the global Tatalogam Group, awarded Tenova a contract for the supply of a new hot dip galvanizing line for zinc, aluminum, and magnesium alloy-coated steel coils. This advanced facility will be installed at the Sadang Plant in Cijaya, Kabupaten Purwakarta, Indonesia, and will have an annual production capacity of 250,000 tons.
The automotive segment is expected to grow with a significant CAGR during the forecast period (2025-2033).
Based on end use industry, the Southeast Asian Galvanized Steel market is segmented into automotive, building & construction, appliances, industrial equipment & machinery, energy & utilities, and others. Among these, the automotive segment is expected to grow at a significant CAGR during the forecast period (2025-2033). The automotive industry is driving the use of galvanized steel by demanding uniform coating thickness, a high-quality surface finish, and good weldability of the vehicle body and structural parts. As automotive manufacturing ecosystems become stronger, suppliers are compelled to shift to galvannealed and advanced-coated products. Additionally, this shift has led companies to invest in cleaner furnaces, better alloy formulations, and computerized process control. As regional OEMs source an increasing number of parts and produce higher volumes, galvanized steel manufacturers also benefit from long-term, steady procurement cycles and rising demand for value-added grades.

Vietnam held a dominant share of the Southeast Asian Galvanized Steel market in 2024
Vietnam held a dominant share of the market due to its high industrialization growth rate, strong manufacturing base, and active capacity expansion in coated steel production. The export-oriented model of the country's development promotes increased production, improved quality, and the implementation of innovative galvanizing equipment. The investment in infrastructure, such as industrial parks, housing, and logistics hubs, further boosts domestic demand, making Vietnam a major consumer and a regional supply centre. This drives companies to be innovative, grow faster, and meet international quality standards.
On September 29, 2025, Hoa Phat Dung Quat Steel, a member of the Hoa Phat Group, awarded SMS group the contract to increase its steelmaking capacity at Dung Quat 2 in Quang Ngai Province, Vietnam, by building a new BOF melting plant with a capacity of 300 tons per converter. This decision aims to expand production capacity to six million tons per year by 2028, with a focus on the production of high-quality hot-rolled coil (HRC) for automotive applications, among others, as well as low-carbon steel.

The Southeast Asia Galvanized Steel market is competitive, with several global and international market players. The key players are adopting different growth strategies to enhance their market presence, such as partnerships, agreements, collaborations, new product launches, geographical expansions, and mergers and acquisitions.
Some of the major players in the market are Hoa Phat Group, Hoa Sen Group, Nam Kim Steel Joint Stock Company (Tôn Nam Kim), Ton Dong A (Ton Dong A Joint Stock Company), JFE Steel Corporation, Bangkok Steel Industry Public Co. Ltd., PT Krakatau Steel (Persero) Tbk, PT Saranacentral Bajatama Tbk (Sarana Steel Group), CSC Steel Holdings Berhad (China Steel Corporation), Puyat Steel Corporation.
Recent Developments in the Southeast Asia Galvanized Steel Market
On May 27, 2025, Thai Cold Rolled Steel Sheet Public Company Limited (TCRSS) announced that Sahaviriya Steel Industries (SSI), JFE Steel Corporation, and Marubeni-Itochu Steel Inc., the major shareholders of both Thai Coated Steel Sheet Company Limited (TCS) and TCRSS, jointly approved the integration of TCS into TCRSS. The full business transfer is expected to take effect on October 1, 2025. TCS primarily manufactures and sells high-quality electric galvanized steel sheets, mainly for customers in OA equipment, home appliances, automotive parts, as well as general domestic demand.
On September 3, 2024, South Korean steel giant POSCO and Indonesia's state-owned steel producer Krakatau Steel signed an important investment agreement in Indonesia. The two companies plan to invest a total of USD 3.5 billion to build blast furnaces and cold rolling mills in Indonesia. South Korean steel producer POSCO is aiming to join a large-scale construction project planned to move Indonesia's capital from Jakarta to the East Kalimantan province of Borneo.
On June 27, 2024, Hoa Sen Group (Vietnam) and SP Group (Singapore) signed a strategic partnership agreement for the sustainable development of clean energy at Hoa Sen Group's steel mills nationwide.
Report Attribute | Details |
Base year | 2024 |
Forecast period | 2025-2033 |
Growth momentum | Accelerate at a CAGR of 6.50% |
Market size 2024 | ~USD 8,419.81 Million |
Country analysis | Indonesia, Thailand, Philippines, Vietnam, Malaysia, Singapore, Rest of Southeast Asia |
Major contributing Country | Indonesia is expected to grow at the highest CAGR during the forecasted period. |
Companies profiled | Hoa Phat Group, Hoa Sen Group, Nam Kim Steel Joint Stock Company (Tôn Nam Kim), Ton Dong A (Ton Dong A Joint Stock Company), JFE Steel Corporation, Bangkok Steel Industry Public Co. Ltd., PT Krakatau Steel (Persero) Tbk, PT Saranacentral Bajatama Tbk (Sarana Steel Group), CSC Steel Holdings Berhad (China Steel Corporation), Puyat Steel Corporation. |
Report Scope | Market Trends, Drivers, and Restraints; Revenue Estimation and Forecast; Segmentation Analysis; Demand and Supply Side Analysis; Competitive Landscape; Company Profiling |
Segments Covered | By Product Type, By End Use Industry, By Country |
The study includes market sizing and forecasting analysis confirmed by authenticated key industry experts.
The report briefly reviews overall industry performance at a glance.
The report covers an in-depth analysis of prominent industry peers, primarily focusing on key business financials, product portfolios, expansion strategies, and recent developments.
Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry.
The study comprehensively covers the market across different segments.
The Southeast Asia Galvanized Steel Market can further be customized as per requirements or any other market segment. Besides this, UnivDatos understands that you may have your own business needs; hence, feel free to contact us to get a report that completely suits your requirements.
We analyzed the historical market, estimated the current market, and forecasted the future market of the Southeast Asian Galvanized Steel market to assess its application in major countries. We conducted exhaustive secondary research to gather historical market data and estimate the current market size. To validate these insights, we carefully reviewed numerous findings and assumptions. Additionally, we conducted in-depth primary interviews with industry experts across the Southeast Asian Galvanized Steel value chain. After validating market figures through these interviews, we used both top-down and bottom-up approaches to forecast the overall market size. We then employed market breakdown and data triangulation methods to estimate and analyze the market size of industry segments and sub-segments.
We employed the data triangulation technique to finalize the overall market estimation and derive precise statistical numbers for each segment and sub-segment of the Southeast Asia Galvanized Steel market. We split the data into several segments and sub-segments by analyzing various parameters and trends, including product type, end use industry, and country within the Southeast Asian Galvanized Steel market.
The study identifies current and future trends in the Southeast Asia Galvanized Steel market, providing strategic insights for investors. It highlights market attractiveness, enabling industry participants to tap into untapped markets and gain a first-mover advantage. Other quantitative goals of the studies include:
Market Size Analysis: Assess the current and forecast market size of the Southeast Asia Galvanized Steel market and its segments in terms of value (USD).
Southeast Asia Galvanized Steel Market Segmentation: Segments in the study include areas of product type, end use industry, and country.
Regulatory Framework & Value Chain Analysis: Examine the regulatory framework, value chain, customer behavior, and competitive landscape of the Southeast Asia Galvanized Steel industry.
Country Analysis: Conduct a detailed country analysis for key areas such as Indonesia, Thailand, the Philippines, Vietnam, Malaysia, Singapore, and the Rest of Southeast Asia.
Company Profiles & Growth Strategies: Company profiles of the Southeast Asia Galvanized Steel market and the growth strategies adopted by the market players to sustain in the fast-growing market.
Q1: What is the Southeast Asia Galvanized Steel market’s current market size and growth potential?
The Southeast Asia Galvanized Steel market was valued at ~USD 8,419.81 Million in 2024 and is projected to expand at a CAGR of 6.50% from 2025 to 2033. This expansion is supported by rising construction activity, increasing automotive manufacturing, and the growing preference for corrosion-resistant steel across the region.
Q2: Which segment has the largest share of the Southeast Asia Galvanized Steel market by product type?
Hot-Dip Galvanized Steel dominates the regional market due to its superior durability, strong corrosion resistance, and widespread use in construction, automotive, and industrial applications.
Q3: What are the driving factors for the growth of the Southeast Asia Galvanized Steel market?
Key drivers include rapid infrastructure development, booming automotive production, expansion of industrial and energy projects, increasing adoption of high-performance coated steel, and rising government-backed investments supporting domestic steel manufacturing.
Q4: What are the emerging technologies and trends in the Southeast Asia Galvanized Steel market?
The market is seeing advancements in high-strength coated steels, automated galvanizing lines, digital quality-inspection systems, and the rising adoption of eco-friendly coating technologies. Protectionist measures and anti-dumping duties are also becoming a major trend, strengthening domestic production.
Q5: What are the key challenges in the Southeast Asia Galvanized Steel market?
Key challenges include volatile raw material prices, competition from low-cost imports, energy cost fluctuations, compliance with environmental standards, and the need for continuous technology upgrades to meet international quality benchmarks.
Q6: Which country dominates the Southeast Asia Galvanized Steel market?
Vietnam holds the leading position, supported by strong export capabilities, robust downstream steel processing capacity, and significant investments from both domestic and foreign players.
Q7: Who are the key players in the Southeast Asia Galvanized Steel market?
Leading companies in the Southeast Asia Galvanized Steel market include:
• Hoa Phat Group
• Hoa Sen Group
• Nam Kim Steel Joint Stock Company (Tôn Nam Kim)
• Ton Dong A. (Ton Dong A Joint Stock Company)
• JFE Steel Corporation
• Bangkok Steel Industry Public Co., Ltd.
• PT Krakatau Steel (Persero) Tbk
• PT. Saranacentral Bajatama, Tbk (Sarana Steel Group)
• CSC Steel Holdings Berhad (China Steel Corporation)
• Puyat Steel Corporation
Q8: What investment opportunities are emerging in the Southeast Asia Galvanized Steel market for manufacturers and investors?
Rising infrastructure spending, auto component production, and the regional shift toward high-quality coated steel are opening strong investment opportunities. Capacity expansion, value-added galvanizing lines, and partnerships with construction and appliance manufacturers present attractive entry points for investors seeking long-term growth.
Q9: How is government policy shaping demand for galvanized steel across Southeast Asia?
Public infrastructure programs, industrial development incentives, and increasing protectionist measures such as anti-dumping duties are boosting demand for locally produced galvanized steel. These policies support domestic manufacturers, improve pricing stability, and accelerate market adoption across key end-use industries.
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