MENA Surface Disinfectant Market: Current Analysis and Forecast (2023-2030)

Report Description

MENA Surface Disinfectant Market Size and Forecast

The MENA surface disinfectant market was valued at USD 103.11 Million in 2022 and is expected to grow at a strong CAGR of around 24.1% during the forecast period (2023-2030).

MENA Surface Disinfectant Market Analysis

The Middle East and North Africa (MENA) region have witnessed a notable surge in the adoption of surface disinfectants, reflecting a heightened focus on hygiene and infection control measures. With the emergence of global health challenges and the ongoing COVID-19 pandemic, individuals, businesses, and governments across the MENA region have intensified efforts to mitigate the spread of infectious diseases. As a result, the demand for surface disinfectants has experienced significant growth in various sectors, including healthcare, hospitality, education, and commercial establishments. The MENA region’s diverse demographic and economic landscape underscores the importance of robust sanitation protocols to safeguard public health and instill confidence in communities. The increasing adoption of surface disinfectants not only underscores a proactive approach towards preventing illness transmission but also represents a fundamental shift towards prioritizing cleanliness and hygiene.

Some of the major players operating in S.C Johnson & Son Inc, Metrex Research, LLC, 3M, Steris, The Clorox Company, Reckitt Benckiser Group PLC, Medivators Inc, Sealed Air, Carroll Clean, Proctor & Gamble. Several M&As along with partnerships have been undertaken by these players to facilitate customers with hi-tech and innovative products/technologies.

MENA Surface Disinfectant Market Trends

“Amongst type, the surface disinfectant market is segmented into liquids, sprays and wipes. liquids held a significant share of the market in 2022 and it is estimated that it will grow rapidly during the projected timeframe.”

• Based on type, the market is segmented into trays and liquid, sprays, and wipes. liquids held a significant share of the market in 2022. Liquid disinfectants offer ease of application, allowing users to apply them with sprays, wipes, or as concentrated solutions, adapting to diverse cleaning needs and surface types. Their liquid form ensures thorough coverage and penetration, effectively targeting and eliminating harmful pathogens, including bacteria and viruses. With heightened awareness of infectious diseases and the importance of cleanliness in mitigating their spread, the demand for liquid disinfectants has surged across households, workplaces, healthcare facilities, and public spaces.

“Amongst end-users, the market is segmented into healthcare facilities, commercial, residential and others. Healthcare Facilities held a significant share of the market in 2022.”

• Based on end-user, the market is segmented into healthcare facilities, commercial, residential, and others. Food & beverages held a significant share of the market in 2022. Hospitals, as critical healthcare settings, prioritize cleanliness and sanitation to prevent the spread of infections among patients, staff, and visitors. With the emergence of antibiotic-resistant bacteria and highly contagious viruses, such as the COVID-19 pandemic, hospitals recognize the crucial role of surface disinfectants in maintaining a sterile environment. These disinfectants are specifically formulated to meet the stringent standards of healthcare facilities, effectively targeting a wide range of pathogens, including bacteria, viruses, and fungi.

“UAE dominated the market.”

The United Arab Emirates (UAE) is experiencing a surge in the adoption of surface disinfectant products driven by increasing awareness of hygiene standards and stringent infection control measures across various sectors. As a regional hub for tourism, trade, and commerce, the UAE places a high priority on maintaining clean and sanitized environments to safeguard public health and safety. With the onset of the COVID-19 pandemic, there has been a heightened demand for surface disinfection solutions in healthcare facilities, hospitality venues, educational institutions, commercial buildings, and residential spaces throughout the UAE. The government and private sector entities have implemented comprehensive disinfection protocols, including regular sanitization of high-touch surfaces, public spaces, and transportation facilities, to mitigate the spread of infectious diseases and reassure residents, tourists, and investors of the country’s commitment to health and well-being.

MENA Surface Disinfectant Market Report Coverage

Reasons to buy this report:

• The study includes market sizing and forecasting analysis validated by authenticated key industry experts.
• The report presents a quick review of overall industry performance at one glance.
• The report covers an in-depth analysis of prominent industry peers with a primary focus on key business financials, product portfolios, expansion strategies, and recent developments.
• Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry.
• The study comprehensively covers the market across different segments.
• Deep dive regional level analysis of the industry.

Customization Options:

The MENA Surface Disinfectant market can further be customized as per the requirement or any other market segment. Besides this, UMI understands that you may have your own business needs, hence feel free to connect with us to get a report that completely suits your requirements.

Frequently Asked Questions (FAQ)

You can also purchase parts of this report. Do you want to check out a section wise
price list?

Get in touch with team

Research Methodology

Research Methodology for the MENA Surface Disinfectant Market Analysis (2023-2030)

Analyzing the historical market, estimating the current market, and forecasting the future market of the MENA surface disinfectant market were the three major steps undertaken to create and analyze the adoption of MENA surface disinfectant in major countries. Exhaustive secondary research was conducted to collect the historical market numbers and estimate the current market size. Secondly, to validate these insights, numerous findings and assumptions were taken into consideration. Moreover, exhaustive primary interviews were also conducted, with industry experts across the value chain of the MENA surface disinfectant market. Post assumption and validation of market numbers through primary interviews, we employed a top-down/bottom-up approach to forecasting the complete market size. Thereafter, market breakdown and data triangulation methods were adopted to estimate and analyze the market size of segments and sub-segments of the industry pertains to. Detailed methodology is explained below:

Analysis of Historical Market Size

Step 1: In-Depth Study of Secondary Sources:

Detail secondary study was conducted to obtain the historical market size of the MENA surface disinfectant market through company internal sources such as annual reports & financial statements, performance presentations, press releases, etc., and external sources including journals, news & articles, government publications, competitor publications, sector reports, third-party database, and other credible publications.

Step 2: Market Segmentation:

After obtaining the historical market size of the MENA surface disinfectant market, we conducted a detailed secondary analysis to gather historical market insights and share for different segments & sub-segments for major regions. Major segments are included in the report as composition, type, and end-user. Further country-level analyses were conducted to evaluate the overall adoption of testing models in that region.

Step 3: Factor Analysis:

After acquiring the historical market size of different segments and sub-segments, we conducted a detailed factor analysis to estimate the current market size of the MENA surface disinfectant market. Further, we conducted factor analysis using dependent and independent variables such as composition, type, and end-user of the MENA surface disinfectant market. A thorough analysis was conducted for demand and supply-side scenarios considering top partnerships, mergers and acquisitions, business expansion, and product launches in the MENA surface disinfectant market sector across the globe.

Current Market Size Estimate & Forecast

Current Market Sizing: Based on actionable insights from the above 3 steps, we arrived at the current market size, key players in the MENA surface disinfectant market, and market shares of the segments. All the required percentage shares split, and market breakdowns were determined using the above-mentioned secondary approach and were verified through primary interviews.

Estimation & Forecasting: For market estimation and forecast, weights were assigned to different factors including drivers & trends, restraints, and opportunities available for the stakeholders. After analyzing these factors, relevant forecasting techniques i.e., the top-down/bottom-up approach were applied to arrive at the market forecast for 2030 for different segments and sub-segments across the major markets. The research methodology adopted to estimate the market size encompasses:

• The industry’s market size, in terms of revenue (USD) and the adoption rate of the MENA surface disinfectant market across the major markets domestically.
• All percentage shares, splits, and breakdowns of market segments and sub-segments
• Key players in the MENA surface disinfectant market in terms of products offered. Also, the growth strategies adopted by these players to compete in the fast-growing market.

Market Size and Share Validation

Primary Research: In-depth interviews were conducted with the Key Opinion Leaders (KOLs) including Top Level Executives (CXO/VPs, Sales Head, Marketing Head, Operational Head, Regional Head, Country Head, etc.) across major regions. Primary research findings were then summarized, and statistical analysis was performed to prove the stated hypothesis. Inputs from primary research were consolidated with secondary findings, hence turning information into actionable insights.

Key Stakeholders of MENA Surface Disinfectant Market in the Middle East Region

Market Engineering

The data triangulation technique was employed to complete the overall market estimation and to arrive at precise statistical numbers for each segment and sub-segment of the MENA surface disinfectant market. The data was split into several segments & and sub-segments post studying various parameters and trends in the areas of the composition, type, and end-user of the MENA surface disinfectant market.

The main objective of the MENA surface disinfectant Market Study

The current & future market trends of the MENA surface disinfectant market were pinpointed in the study. Investors can gain strategic insights to base their discretion for investments on the qualitative and quantitative analysis performed in the study. Current and future market trends determined the overall attractiveness of the market at a regional and country level, providing a platform for the industrial participant to exploit the untapped market to benefit from a first-mover advantage. Other quantitative goals of the studies include:

• Analyze the current and forecast market size of the MENA surface disinfectant market in terms of value (USD). Also, analyze the current and forecast market size of different segments and sub-segments.
• Segments in the study include areas of the composition, type, and end-user.
• Define and analysis of the regulatory framework for the MENA surface disinfectant
• Analyze the value chain involved with the presence of various intermediaries, along with analyzing customer and competitor behaviors of the industry.
• Analyze the current and forecast market size of the MENA surface disinfectant market for the major region.
• Major countries of regions studied in the report include Saudi Arabia, UAE, Egypt, Turkey, and Rest of MENA.
• Company profiles of the MENA surface disinfectant market and the growth strategies adopted by the market players to sustain in the fast-growing market.
• Deep dive regional level analysis of the industry

You can also purchase parts of this report. Do you want to check out a section wise
price list?

Get in touch with team