Blogs
Saudi Arabia’s Digital Revolution: Impact on the Digital Out-Of-Home (DOOH) Market
Introduction: Saudi Arabia, a country known for its rich cultural heritage and oil reserves, has recently been making waves in the digital world with ...
29 Jul 2024
“Unveiling the Power of Dark Social: Navigating the Hidden Channels of Web Traffic”
Overview Dark social is a simple term marketers use to describe web traffic from popular modern distribution channels when it is difficult to track ac...
04 Jul 2023
Captivate and Connect: Enhancing Social Media Engagement with Closed Captions
Overview Closed captions are textual representations of audio embedded in a media file. They make video accessible to the deaf and hard of hearing by ...
28 Jun 2023
Unleashing the Power of DTC: Transforming the CPG Industry Through Direct-to-Consumer Strategies
Overview Consumer packaged goods (CPG) brands typically communicate with their customers through channels like brick-and-mortar storefronts and online...
26 Jun 2023
“The Profitable Side of Conflict: How Nations Benefit from the Russia-Ukraine War”
Since the start of Russia Ukraine Conflict many number of questions have arisen regarding the impact of the war on populations, economy, and political...
26 Jun 2023
The Green Revolution: The Rise of Sustainable Goods in the CPG Industry
Overview Sustainable goods are those goods that benefit society, the environment, and the economy over the course of their entire life cycles, from th...
24 Jun 2023
“Unlocking Success: The Power of Influencer Marketing in Today’s Digital Landscape!”
Influencer marketing, also known as influence marketing, is a type of social media marketing that involves product placement and endorsements from inf...
06 Jun 2023
“Tourism’s Economic Boom: Catalyzing Local Economies for Unprecedented Growth and Prosperity”
Tourism has deeper impact in the revenue of the economy, which also helps in creating jobs and developing the infrastructure of the economy. It also h...
01 Jun 2023
Blockchain in Entertainment Industry
Blockchain technology is rapidly becoming mainstream in major industries, from finance to telecommunications, healthcare, automotive, supply chain, an...
27 Jan 2023