Coding Apps for Kids Market: Current Analysis and Forecast (2023-2030)

Report Description

The Coding Apps for Kids Market was valued at 5.9 million in 2022 and is expected to grow at a steady rate of around 16.87 % in the forecasted period (2023-2030). The Coding Apps for Kids Market refers to the growing industry of software applications designed to teach children the basics of computer programming through interactive games, puzzles, and other engaging activities. The market for coding apps for kids has been growing rapidly in recent years due to increasing demand for interactive learning tools that can provide children with the skills they need to succeed in the digital world. Companies in the online coding for kids’ market are increasing their marketing and advertising efforts to grab the attention of parents who are willing to improve their children’s coding skills, adding value to the market. Moreover, parents are also becoming more aware of the importance of coding skills and are encouraging their children to learn coding online. For an instance, WhiteHat Education has been aggressively advertising its coding programs for kids, targeting parents in India and other countries.

Some of the major players operating in the market include Neuron Fuel, Inc.; HeR Interactive, Inc.; Revenue Cycle Coding Strategies.; SKIDOS.; iMedX Information Services Pvt Ltd.; Mimo GmbH; codeSpark; Fisher-Price; TruCode; ZyDoc.

Insights Presented in the Report

“Among use, the private segment leads the market during forecast period.”

Based on uses, the market is bifurcated into private and commercial. Among these, the private segment leads the coding apps for kids market due to increased demand from parents seeking personalized learning experiences for their children at home during the COVID-19 pandemic. Additionally, private players offer more tailored content catering to diverse age groups and skill levels. However, commercial segments also gain traction with the growing popularity of online learning platforms like CodeSpark Academy.

“Amongst type, android segment is holding the major share during the forecast period.”

Based on the type, the market is bifurcated into IOS and android. Among these, the android segment dominates the coding apps for kids’ market as it caters to a larger customer base compared to iOS owing to its open nature & lower costs. Most educational institutions prefer Android tablets & smartphones for their students since they are generally cheaper than Apple devices. Furthermore, many developers prioritize Android app development given its accessibility across multiple price points. This makes it easier for families who cannot afford expensive devices yet still want exposure to coding education thus, making the android segment lead by a slight margin over iOS within this niche sector of kid’s coding applications.

“North America to hold a significant share in the market.”

The North American region dominates the global coding apps for kids market due to factors such as rising digital literacy initiatives by governments and increased investment in EdTech startups. For an instance, the Canadian government has invested in digital literacy initiatives to enhance the education system. The government has launched the CanCode program, which provides funding to organizations that offer coding and digital skills training to young Canadians. This has led to more accessible resources being available at home or school allowing younger generations familiarize themselves with software development fundamentals before even reaching college levels which fuels up demand within this demographic hence contributing heavily towards North America’s dominant position in terms of revenue share among all regions worldwide whereas Europe follows closely behind driven primarily by Germany France UK markets respectively where similar trends exist but with slightly different product offerings focusing more on interactive game based approaches rather than strictly textual tutorials.

Coding Apps for Kids Market Report Coverage

Reasons to buy this report:

• The study includes market sizing and forecasting analysis validated by authenticated key industry experts.
• The report presents a quick review of overall industry performance at one glance.
• The report covers an in-depth analysis of prominent industry peers with a primary focus on key business financials, product portfolio, expansion strategies, and recent developments.
• Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry.
• The study comprehensively covers the market across different segments.
• Deep dive regional level analysis of the industry.

Customization Options:

The global Coding Apps for Kids market can further be customized as per the requirement or any other market segment. Besides this, UMI understands that you may have your own business needs, hence feel free to contact us to get a report that completely suits your requirements.

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Frequently Asked Questions (FAQ)

Research Methodology

Research Methodology for the Coding Apps for Kids Market Analysis

(2023-2030)

Analyzing the historical market, estimating the current market, and forecasting the future market of the global coding apps for kids market were the three major steps undertaken to create and analyze the adoption of coding apps for kids market in major regions globally. Exhaustive secondary research was conducted to collect the historical market numbers and estimate the current market size. Secondly, to validate these insights, numerous findings and assumptions were taken into consideration. Moreover, exhaustive primary interviews were also conducted, with industry experts across the value chain of the global coding apps for kids market. Post assumption and validation of market numbers through primary interviews, we employed a top-down/bottom-up approach to forecasting the complete market size. Thereafter, market breakdown and data triangulation methods were adopted to estimate and analyze the market size of segments and sub-segments of the industry pertains to. Detailed methodology is explained below:

Analysis of Historical Market Size

Step 1: In-Depth Study of Secondary Sources:

Detail secondary study was conducted to obtain the historical market size of the coding apps for kids market through company internal sources such as annual reports & financial statements, performance presentations, press releases, etc., and external sources including journals, news & articles, government publications, competitor publications, sector reports, third-party database, and other credible publications.

Step 2: Market Segmentation:

After obtaining the historical market size of the coding apps for kids market, we conducted a detailed secondary analysis to gather historical market insights and share for different segments & sub-segments for major regions. Major segments are included in the report as use, type, and end-users. Further country-level analyses were conducted to evaluate the overall adoption of testing models in that region.

Step 3: Factor Analysis:

After acquiring the historical market size of different segments and sub-segments, we conducted a detailed factor analysis to estimate the current market size of the coding apps for kids market. Further, we conducted factor analysis using dependent and independent variables such as various use, type, and end-users coding apps for kids market. A thorough analysis was conducted of demand and supply-side scenarios considering top partnerships, mergers and acquisitions, business expansion, and product launches in the coding apps for kids market sector across the globe.

Current Market Size Estimate & Forecast

Current market sizing: Based on actionable insights from the above 3 steps, we arrived at the current market size, key players in the global coding apps for kids market, and market shares of the segments. All the required percentage shares split, and market breakdowns were determined using the above-mentioned secondary approach and were verified through primary interviews.

Estimation & Forecasting: For market estimation and forecast, weights were assigned to different factors including drivers & trends, restraints, and opportunities available for the stakeholders. After analyzing these factors, relevant forecasting techniques i.e., the top-down/bottom-up approach were applied to arrive at the market forecast for 2030 for different segments and sub-segments across the major markets globally. The research methodology adopted to estimate the market size encompasses:

• The industry’s market size, in terms of revenue (USD) and the adoption rate of the Coding Apps for Kids market across the major markets domestically
• All percentage shares, splits, and breakdowns of market segments and sub-segments
• Key players in the global Coding Apps for Kids market in terms of products offered. Also, the growth strategies adopted by these players to compete in the fast-growing market.

Market Size and Share Validation

Primary Research: In-depth interviews were conducted with the Key Opinion Leaders (KOLs) including Top Level Executives (CXO/VPs, Sales Head, Marketing Head, Operational Head, Regional Head, Country Head, etc.) across major regions. Primary research findings were then summarized, and statistical analysis was performed to prove the stated hypothesis. Inputs from primary research were consolidated with secondary findings, hence turning information into actionable insights.

Split of Primary Participants in Different Regions

Market Engineering

The data triangulation technique was employed to complete the overall market estimation and to arrive at precise statistical numbers for each segment and sub-segment of the global Coding Apps for Kids market. Data was split into several segments & sub-segments post studying various parameters and trends in the areas of use, type, and end-users in the global Coding Apps for Kids market.

The main objective of the Global Coding Apps for Kids Market Study

The current & future market trends of the global Coding Apps for Kids market were pinpointed in the study. Investors can gain strategic insights to base their discretion for investments on the qualitative and quantitative analysis performed in the study. Current and future market trends determined the overall attractiveness of the market at a regional level, providing a platform for the industrial participant to exploit the untapped market to benefit from a first-mover advantage. Other quantitative goals of the studies include:

• Analyze the current and forecast market size of the Coding Apps for Kids market in terms of value (USD). Also, analyze the current and forecast market size of different segments and sub-segments.
• Segments in the study include areas of use, type, and end-users.
• Define and analysis of the regulatory framework for the Coding Apps for Kids market industry.
• Analyze the value chain involved with the presence of various intermediaries, along with analyzing customer and competitor behaviors of the industry.
• Analyze the current and forecast market size of the Coding Apps for Kids market for the major region.
• Major countries of regions studied in the report include Asia Pacific, Europe, North America, and the Rest of the World.
• Company profile of the Coding Apps for Kids market and the growth strategies adopted by the market players to sustain in the fast-growing market.
• Deep dive regional level analysis of the industry

You can also purchase parts of this report. Do you want to check out a section wise
price list?

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