Decorated Apparel Market: Current Analysis and Forecast (2023-2030)

Report Description

The decorated apparel market is expected to grow at a steady rate of around CAGR of 12% from 2022 to 2028. The global market for decorated garments is expanding due to the rising popularity of screen printing, embroidery, sublimation, and heat transfer chips on clothing. The demand for intelligent clothing has also created new growth opportunities for industry participants. Additionally, the rising popularity of several current fashion trends and the growing interest in graphic shirts increase demand for various clothes, boosting sales of the product in the years to come. The main factors anticipated to drive demand for the decorated apparel is rise in personal disposable income, an increase in the number of smartphone users, and a greater preference among consumers for purchasing fashion accessories online and technological development in decorated apparel market surge the industry’s expansion. For instance, a U.S. based supplier of gemstones named Gem Fix Inc. recently created a device to sew embellishments of various sizes and shapes onto clothing, enabling designers and manufacturers of clothing and accessories to produce more intricate and intriguing decorated motifs.

Some of the major players operating in the market include Gildan Activewear S.R.L.; Fruit of Loom, Inc.; Downtown Custom Print wear; Hanes brands Inc.; Master Print wear; Delta Apparel, Inc.; Target Decorated Apparel; Advance Print wear Limited; Lynka; New England Print wear.

Insights Presented in the Report

“Amongst application type, men category to witness highest CAGR during the forecast period”

Based on application type, the market is segmented into men, women and children. Men segment is anticipated to witness highest CAGR during the forecast period due to increase in the availability of products with a variety of distinctive designs, colour schemes, prints, and other decorations in graphic tees, jackets, and designer blazers for men. The demand for decorated gear among men is driven by growing uses of printing and embroidery on apparel logos for sportswear such as a young baseball team, school pride wear, or walk/run fundraisers.

“Amongst product type, embroidery segment to hold significant market share in the decorated apparel market during the forecast period”

Based on product type, the market is segmented into embroidery, screen printing, dye sublimation, direct to garment printing and digital printing. Embroidery segment to hold significant market share in the decorated apparel market during the forecast period due to Significant growth potential are being created for embroidered-based adorned clothing as embroidery is becoming more popularly done over a variety of silhouettes and without gender differentiation. Consumers are drawn to the diversified functionality that is proposed by the use of threads with varying widths, colours, and finishes as well as by the use of trims that range in size from tiny beads to large patches. With its high quality, added value, and finishing touch, embroidery-decorated clothing is becoming more popular on the market. The growing need for embroidery-decorated clothing has been primarily driven by the rise in custom adorned clothing. For Instance, the Italian fashion brand Gucci selling Kaftans on its website which are inspired by the Indian culture with the floral embroidery on organic linen fabric.

Decorated Apparel Market Report Coverage

“North American will be the fastest-growing in the decorated apparel market”

North America region will be the fastest growing market in the global decorated apparel market by the end of the forecast period. Demand for comfortable yet fashionable clothing has increased in the area as a result of consumers’ growing preference for distinctive attire. To meet the growing consumer demand, major market participants are introducing new items with a variety of embellished garments for various body shapes and ages. During the forecast period, it is also anticipated that the growing trend of patchwork and retro logo designs will increase product demand in the region. For instance, in April 2021, in order to improve its online retail processes, Delta Apparel established a technology partnership with Autoscale.ai to connect its product design, marketplace listings, and advertising management services.

Reasons to buy this report:

• The study includes market sizing and forecasting analysis validated by authenticated key industry experts.
• The report presents a quick review of overall industry performance at one glance.
• The report covers an in-depth analysis of prominent industry peers with a primary focus on key business financials, product portfolio, expansion strategies, and recent developments.
• Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry.
• The study comprehensively covers the market across different segments.
• Deep dive regional level analysis of the industry.

Customization Options:

The global decorated apparel market can further be customized as per the requirement or any other market segment. Besides this, UMI understands that you may have your own business needs, hence feel free to connect with us to get a report that completely suits your requirements.

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Research Methodology

Research Methodology for the Decorated Apparel Market Analysis (2022-2030)

Analyzing the historical market, estimating the current market, and forecasting the future market of the global decorated apparel market were the three major steps undertaken to create and analyze the adoption of decorated apparel market in major regions globally. Exhaustive secondary research was conducted to collect the historical market numbers and estimate the current market size. Secondly, to validate these insights, numerous findings and assumptions were taken into consideration. Moreover, exhaustive primary interviews were also conducted, with industry experts across the value chain of the global decorated apparel market. Post assumption and validation of market numbers through primary interviews, we employed a top-down/bottom-up approach to forecasting the complete market size. Thereafter, market breakdown and data triangulation methods were adopted to estimate and analyze the market size of segments and sub-segments of the industry pertains to. Detailed methodology is explained below:

Analysis of Historical Market Size

Step 1: In-Depth Study of Secondary Sources:

Detail secondary study was conducted to obtain the historical market size of the decorated apparel market through company internal sources such as annual reports & financial statements, performance presentations, press releases, etc., and external sources including journals, news & articles, government publications, competitor publications, sector reports, third-party database, and other credible publications.

Step 2: Market Segmentation:

After obtaining the historical market size of the decorated apparel market, we conducted a detailed secondary analysis to gather historical market insights and share for different segments & sub-segments for major regions. Major segments are included in the report as application type and product type. Further country-level analyses were conducted to evaluate the overall adoption of testing models in that region.

Step 3: Factor Analysis:

After acquiring the historical market size of different segments and sub-segments, we conducted a detailed factor analysis to estimate the current market size of the decorated apparel market. Further, we conducted factor analysis using dependent and independent variables such as application type and product type of decorated apparel market. A thorough analysis was conducted for demand and supply-side scenarios considering top partnerships, mergers and acquisitions, business expansion, and product launches in the decorated apparel market sector across the globe.

Current Market Size Estimate & Forecast

Current Market Sizing: Based on actionable insights from the above 3 steps, we arrived at the current market size, key players in the global decorated apparel market, and market shares of the segments. All the required percentage shares split, and market breakdowns were determined using the above-mentioned secondary approach and were verified through primary interviews.

Estimation & Forecasting: For market estimation and forecast, weights were assigned to different factors including drivers & trends, restraints, and opportunities available for the stakeholders. After analyzing these factors, relevant forecasting techniques i.e., the top-down/bottom-up approach were applied to arrive at the market forecast for 2028 for different segments and sub-segments across the major markets globally. The research methodology adopted to estimate the market size encompasses:

• The industry’s market size, in terms of revenue (USD) and the adoption rate of the decorated apparel market across the major markets domestically
• All percentage shares, splits, and breakdowns of market segments and sub-segments
• Key players in the global decorated apparel market in terms of products offered. Also, the growth strategies adopted by these players to compete in the fast-growing market

Market Size and Share Validation

Primary Research: In-depth interviews were conducted with the Key Opinion Leaders (KOLs) including Top Level Executives (CXO/VPs, Sales Head, Marketing Head, Operational Head, Regional Head, Country Head, etc.) across major regions. Primary research findings were then summarized, and statistical analysis was performed to prove the stated hypothesis. Inputs from primary research were consolidated with secondary findings, hence turning information into actionable insights.

Split of Primary Participants in Different Regions

Market Engineering

The data triangulation technique was employed to complete the overall market estimation and to arrive at precise statistical numbers for each segment and sub-segment of the global decorated apparel market. Data was split into several segments & sub-segments post studying various parameters and trends in the areas of application type and product type in the global decorated apparel market.

The main objective of the global decorated apparel market study

The current & future market trends of the global decorated apparel market were pinpointed in the study. Investors can gain strategic insights to base their discretion for investments on the qualitative and quantitative analysis performed in the study. Current and future market trends determined the overall attractiveness of the market at a regional level, providing a platform for the industrial participant to exploit the untapped market to benefit from a first-mover advantage. Other quantitative goals of the studies include:

• Analyze the current and forecast market size of the decorated apparel market in terms of value (USD). Also, analyze the current and forecast market size of different segments and sub-segments
• Segments in the study include areas application type and product type.
• Define and analysis of the regulatory framework for the decorated apparel
• Analyze the value chain involved with the presence of various intermediaries, along with analyzing customer and competitor behaviors of the industry.
• Analyze the current and forecast market size of the decorated apparel market for the major region.
• Major countries of regions studied in the report include Asia Pacific, Europe, North America, and the Rest of the World.
• Company profiles of the decorated apparel market and the growth strategies adopted by the market players to sustain in the fast-growing market
• Deep dive regional level analysis of the industry

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