Smart Connected Diapers Market: Current Analysis and Forecast (2022-2028)

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Emphasis on By Product Type (Disposable and Non-Disposable); By End User (Babies and Adults); By Distribution Channel (Online and Offline); and Region/Country

Pages:

154

Table:

44

Figure:

94

Report ID:

UMHE211636

Geography:

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Report Description
Table of content
Research Methodology

Report Description

Smart Connected Diapers Market
Smart Connected Diapers Market

Global Smart Connected Diapers Market is expected to grow at a significant rate of around 14% during the forecast period. Smart connected diapers are sensor-based diapers that work on bluetooth technology that texts parents about their baby’s bowel movements. To make them aware of the need for changing a diaper. The sensor has an RFID (radio frequency identification) tag which is placed below a layer of super absorbent polymer, a type of hydrogel that is typically used in diapers to soak up moisture. The researchers have estimated the sensor costs less than 2 cents to manufacture, making it a low-cost, disposable alternative to other smart diaper technology. For instance, on January 2020, Procter & Gamble (P&G) announced that it has showcased the product Lumi by PampersÔ at the Consumer Electronics Show 2020. The product set is an all-in-one care system for babies and helps parents to see and know the activities of their babies. Smart connected diapers are used not just for babies, but for an aging population, or patients who are bedridden and unable to take care of themselves, particularly in a multi-bed hospital. For instance, according to the United Nations population division, the total population in 2020 was 7,794,799 thousand. Also, 9.3% of the population was aged 65+ in the same year, and is projected to reach 22.6% by 2100.

Procter & Gamble, Anavah Health, Smardii Inc., Abena Group, CviCloud Corporation, MONIT, KCWW, Ontex BV, Smartz AG, Ontex BV, Alphabet Inc. are some of the key players in the market. Several M&As along with partnerships have been undertaken by these players to facilitate customers with hi-tech and innovative products/technologies.

Insights Presented in the Report

“Amongst end user, the adult’s category grows with a significant CAGR during the forecast period”

Based on end user, the market is categorized into babies and adults. Among these, the adult category grows with a significant CAGR during the forecast period. This is mainly due to the increasing geriatric population. Adult care is an increasingly important personal hygiene. Taking care of the continence needs of older adults is becoming much more important. According to the World Health Organization, on 1 October 2022, 1 in 6 people in the world will be aged 60 years or over by 2030. The share of the population aged 60 years and over will increase from 1 billion in 2020 to 1.4 billion.

“Amongst distribution channel, the offline held a significant share in the market in 2020”

Based on the distribution channel, the smart connected diapers market has been classified into online and offline. The offline category held a significant share of the market in 2020. Offline stores facilitate a variety of options in baby care products promoting both branded and private-labeled segments. Moreover, these kinds of store initiate several key promotional and marketing events such as customer loyalty programs, discounts, seasonal offers, and others.

“North America held a significant share in the market”

In 2020, North America held a significant share of the global smart connected diapers market. The prevalence of nuclear families in the region and demand for advanced medical technologies are anticipated to drive the growth of the smart connected diapers market in North America. The growing parents’ concern for children with the availability of advanced technology items in this region helps in the wide adoption of these diapers for purposes other than medical and the rise in GDP signifies the increased standard of living. For instance, as per the World Bank, GDP per capita worldwide increased from USD 10,249 in 2015 to USD 11,433 in 2019. Also, in 2021, Luxembourg has the fastest-growing economy with 5.86% and is the top country in GDP per capita (USD 125,923) among the 10 richest economies. Consequently, consumers in developed and developing countries where per capita income is witnessing a rise are spending more on adult incontinence products. Also, a rise in awareness coupled with the availability of advanced smart connected diapers is gaining traction among consumers with high per capita incomes.

Reasons to buy this report:

  • The study includes market sizing and forecasting analysis validated by authenticated key industry experts.
  • The report presents a quick review of overall industry performance at one glance.
  • The report covers an in-depth analysis of prominent industry peers with a primary focus on key business financials, product portfolio, expansion strategies, and recent developments.
  • Detailed examination of drivers, restraints, key trends, and opportunities prevailing in the industry.
  • The study comprehensively covers the market across different segments.
  • Deep dive regional level analysis of the industry.

 

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1.1.Market Definitions
1.2.Main Objective
1.3.Stakeholders
1.4.Limitation

 

2.1.Research Process of the Smart Connected Diapers Market
2.2.Research Methodology of the Smart Connected Diapers Market
2.3.Respondent Profile    

 

3MARKET SYNOPSIS

 

4EXECUTIVE SUMMARY

 

5IMPACT OF COVID-19 ON THE SMART CONNECTED DIAPERS MARKET

 

6SMART CONNECTED DIAPERS MARKET REVENUE (USD BN), 2020-2028F

 

7.1.Disposable
7.2.Non-Disposable 

 

8.1.Babies
8.2.Adults

 

9.1.Online 
9.2.Offline  
10.1.North America    
 10.1.1.The U.S.  
 10.1.2.Canada  
 10.1.3.Rest of North America
10.2.Europe    
 10.2.1.Germany  
 10.2.2.The U.K.  
 10.2.3.France  
 10.2.4.Italy  
 10.2.5.Spain  
 10.2.6.Rest of Europe 
10.3.Asia-Pacific   
 10.3.1.China  
 10.3.2.Japan  
 10.3.3.India  
 10.3.4.Rest of Asia-Pacific 
10.4.Rest of World   

 

11.1.Market Drivers
11.2.Market Challenges
11.3.Impact Analysis

 

12SMART CONNECTED DIAPERS MARKET OPPORTUNITIES

 

13SMART CONNECTED DIAPERS MARKET TRENDS

 

14.1.Demand Side Analysis
14.2.Supply Side Analysis
15VALUE CHAIN ANALYSIS

 

16PRICING ANALYSIS 

 

17STRATEGIC INSIGHTS 

 

18.1.Competitive Landscape
 18.1.1.Porters Fiver Forces Analysis

 

19.1.Procter & Gamble 
19.2.Anavah Health 
19.3.Smardii Inc. 
19.4.Abena Group 
19.5.CviCloud Corporation
19.6.MONIT  
19.7.KCWW  
19.8.Smartz AG 
19.9.Ontex BV  
19.10.Alphabet Inc. 
20DISCLAIMER

Research Methodology

Research Methodology for the Smart Connected Diapers Market Analysis (2022-2028)

Analyzing the historical market, estimating the current market, and forecasting the future market of the global smart connected diapers market were the three major steps undertaken to create and analyze the adoption of smart connected diapers in major regions globally. Exhaustive secondary research was conducted to collect the historical market numbers and estimate the current market size. Secondly, to validate these insights, numerous findings and assumptions were taken into consideration. Moreover, exhaustive primary interviews were also conducted, with industry experts across the value chain of the global smart connected diapers market. Post assumption and validation of market numbers through primary interviews, we employed a top-down/bottom-up approach to forecasting the complete market size. Thereafter, market breakdown and data triangulation methods were adopted to estimate and analyze the market size of segments and sub-segments of the industry pertains to. Detailed methodology is explained below:

Analysis of Historical Market Size

Step 1: In-Depth Study of Secondary Sources:

Detail secondary study was conducted to obtain the historical market size of the smart connected diapers market through company internal sources such as annual reports & financial statements, performance presentations, press releases, etc., and external sources including journals, news & articles, government publications, competitor publications, sector reports, third-party database, and other credible publications.

Step 2: Market Segmentation:

After obtaining the historical market size of the smart connected diapers market, we conducted a detailed secondary analysis to gather historical market insights and share for different segments & sub-segments for major regions. Major segments are included in the report as product type, end user, distribution channel. Further country-level analyses were conducted to evaluate the overall adoption of testing models in that region.

Step 3: Factor Analysis:

After acquiring the historical market size of different segments and sub-segments, we conducted a detailed factor analysis to estimate the current market size of the smart connected diapers market. Further, we conducted factor analysis using dependent and independent variables such as various product type, end user, distribution channel of smart connected diapers. A thorough analysis was conducted for demand and supply-side scenarios considering top partnerships, mergers and acquisitions, business expansion, and product launches in the smart connected diapers market sector across the globe.

Current Market Size Estimate & Forecast

Current Market Sizing: Based on actionable insights from the above 3 steps, we arrived at the current market size, key players in the global smart connected diapers market, and market shares of the segments. All the required percentage shares split, and market breakdowns were determined using the above-mentioned secondary approach and were verified through primary interviews.

Estimation & Forecasting: For market estimation and forecast, weights were assigned to different factors including drivers & trends, restraints, and opportunities available for the stakeholders. After analyzing these factors, relevant forecasting techniques i.e., the top-down/bottom-up approach were applied to arrive at the market forecast for 2028 for different segments and sub-segments across the major markets globally. The research methodology adopted to estimate the market size encompasses:

  • The industry’s market size, in terms of revenue (USD) and the adoption rate of the smart connected diapers market across the major markets domestically
  • All percentage shares, splits, and breakdowns of market segments and sub-segments
  • Key players in the global smart connected diapers market in terms of products offered. Also, the growth strategies adopted by these players to compete in the fast-growing market

 

Market Size and Share Validation

Primary Research: In-depth interviews were conducted with the Key Opinion Leaders (KOLs) including Top Level Executives (CXO/VPs, Sales Head, Marketing Head, Operational Head, Regional Head, Country Head, etc.) across major regions. Primary research findings were then summarized, and statistical analysis was performed to prove the stated hypothesis. Inputs from primary research were consolidated with secondary findings, hence turning information into actionable insights.

Split of Primary Participants in Different Regions

Smart Connected Diapers Market
Smart Connected Diapers Market

Market Engineering

The data triangulation technique was employed to complete the overall market estimation and to arrive at precise statistical numbers for each segment and sub-segment of the global smart connected diapers market. Data was split into several segments & sub-segments post studying various parameters and trends in the areas of product type, end user, distribution channel in the global smart connected diapers market.

The main objective of the Global Smart Connected Diapers Market Study

The current & future market trends of the global smart connected diapers market were pinpointed in the study. Investors can gain strategic insights to base their discretion for investments on the qualitative and quantitative analysis performed in the study. Current and future market trends determined the overall attractiveness of the market at a regional level, providing a platform for the industrial participant to exploit the untapped market to benefit from a first-mover advantage. Other quantitative goals of the studies include:

  • Analyze the current and forecast market size of the smart connected diapers market in terms of value (USD). Also, analyze the current and forecast market size of different segments and sub-segments
  • Segments in the study include areas of product type, end user, distribution channel.
  • Define and analysis of the regulatory framework for the smart connected diapers
  • Analyze the value chain involved with the presence of various intermediaries, along with analyzing customer and competitor behaviors of the industry.
  • Analyze the current and forecast market size of the smart connected diapers market for the major region.
  • Major countries of regions studied in the report include Asia Pacific, Europe, North America, and the Rest of the World.
  • Company profiles of the smart connected diapers market and the growth strategies adopted by the market players to sustain in the fast-growing market
  • Deep dive regional level analysis of the industry

You can also purchase parts of this report. Do you want to check out a section wise
price list?